#001031 is a deep, cool indigo. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #001031 works with other colors. Named schemes with #001031 in its natural role, and a note on why the supporting colors balance it.
Graphite opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Graphite keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Graphite is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Graphite.
Graphite plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Graphite is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Graphite carrying the quiet middle.
How #001031 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #001031 at work across the surfaces designers actually ship.
:root {
--color-base: #001031;
--color-base-rgb: 0 16 49;
--color-base-oklch: oklch(18.4% 0.071 258.9);
--color-50: #F0F5FE;
--color-100: #D8E4FD;
--color-200: #B1CAFC;
--color-300: #77A2F8;
--color-400: #467DEC;
--color-500: #225DD2;
--color-600: #234C9F;
--color-700: #1F3A70;
--color-800: #182848;
--color-900: #111A2C;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
graphite: {
50: '#F0F5FE',
100: '#D8E4FD',
200: '#B1CAFC',
300: '#77A2F8',
400: '#467DEC',
500: '#225DD2',
600: '#234C9F',
700: '#1F3A70',
800: '#182848',
900: '#111A2C',
},
}
$base: #001031; $base-ink: #FFFFFF; $base-50: #F0F5FE; $base-100: #D8E4FD; $base-200: #B1CAFC; $base-300: #77A2F8; $base-400: #467DEC; $base-500: #225DD2; $base-600: #234C9F; $base-700: #1F3A70; $base-800: #182848; $base-900: #111A2C; $base-hover: #000E29; $base-subtle: #86A9EE;
{
"color": {
"base": {
"value": "#001031",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F0F5FE",
"type": "color"
},
"100": {
"value": "#D8E4FD",
"type": "color"
},
"200": {
"value": "#B1CAFC",
"type": "color"
},
"300": {
"value": "#77A2F8",
"type": "color"
},
"400": {
"value": "#467DEC",
"type": "color"
},
"500": {
"value": "#225DD2",
"type": "color"
},
"600": {
"value": "#234C9F",
"type": "color"
},
"700": {
"value": "#1F3A70",
"type": "color"
},
"800": {
"value": "#182848",
"type": "color"
},
"900": {
"value": "#111A2C",
"type": "color"
}
}
}
}