Nearest named color: Graphite
#001B35
#001B35
Nearest named
Graphite
Family
Black
Lightness
21.8%
Chroma
0.061
Hue angle
249.6°
Temperature
Cool
Contrast on white
17.38:1 · AAA
Contrast on black
1.07:1 · Fail
Web-safe
#003333
CSS oklch()
22% 0.06 250

#001B35 is a deep, cool indigo. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.

Palettes built on #001B35

Not just a swatch — here's how #001B35 works with other colors. Named schemes with #001B35 in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Graphite opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Graphite keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Tech Product Signal · 5 colors

Graphite is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Graphite.

Vintage Leather Lead · 5 colors

Graphite plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Graphite is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Graphite carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #001B35 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 33/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 22/100
Low
Firm and assertive — carries weight and contrast.
Depth 76/100
High
Deep and grounding — anchors a layout, strong dark-mode base.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 26/100
Low
A faint retro warmth without tipping into sepia.
Luxury 77/100
High
Restrained and premium — deep, quiet, high-end packaging and fashion.
Brand distinctiveness 24/100
Low
Quiet and neutral — a supporting tone, not a signature.
UI accent fit 14/100
Very low
Weak as an action color — too pale, too dark or too muted to signal.
Surface fit 52/100
Moderate
Usable as a tinted surface in measured doses.
Print safety 87/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #001B35

For UI
For branding
For interior
For fashion
People also use #001B35 with

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 17.4:1. Use
Subtle surface Use #B0D2F2 for cards and hover fills. Tint 80
Avoid beside #000933 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #001B35 at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
Build faster.
A working theme, generated in seconds.
Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #001B35;
  --color-base-rgb: 0 27 53;
  --color-base-oklch: oklch(21.8% 0.061 249.6);
  --color-50: #F0F8FE;
  --color-100: #D8EBFD;
  --color-200: #B1D7FC;
  --color-300: #77BAF8;
  --color-400: #469CEC;
  --color-500: #227DD2;
  --color-600: #23639F;
  --color-700: #1F4970;
  --color-800: #183148;
  --color-900: #111F2C;
  --color-on-base: #FFFFFF;
}