#002963 is a deep, cool indigo. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #002963 works with other colors. Named schemes with #002963 in its natural role, and a note on why the supporting colors balance it.
Yale Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Yale Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Yale Blue.
Yale Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Yale Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Yale Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Yale Blue carrying the quiet middle.
How #002963 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #002963 at work across the surfaces designers actually ship.
:root {
--color-base: #002963;
--color-base-rgb: 0 41 99;
--color-base-oklch: oklch(29.6% 0.112 258.4);
--color-50: #F0F6FE;
--color-100: #D8E7FD;
--color-200: #B1D0FC;
--color-300: #77ADF8;
--color-400: #468BEC;
--color-500: #226CD2;
--color-600: #23579F;
--color-700: #1F4170;
--color-800: #182C48;
--color-900: #111C2C;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
yale-blue: {
50: '#F0F6FE',
100: '#D8E7FD',
200: '#B1D0FC',
300: '#77ADF8',
400: '#468BEC',
500: '#226CD2',
600: '#23579F',
700: '#1F4170',
800: '#182C48',
900: '#111C2C',
},
}
$base: #002963; $base-ink: #FFFFFF; $base-50: #F0F6FE; $base-100: #D8E7FD; $base-200: #B1D0FC; $base-300: #77ADF8; $base-400: #468BEC; $base-500: #226CD2; $base-600: #23579F; $base-700: #1F4170; $base-800: #182C48; $base-900: #111C2C; $base-hover: #00204E; $base-subtle: #92B9F0;
{
"color": {
"base": {
"value": "#002963",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F0F6FE",
"type": "color"
},
"100": {
"value": "#D8E7FD",
"type": "color"
},
"200": {
"value": "#B1D0FC",
"type": "color"
},
"300": {
"value": "#77ADF8",
"type": "color"
},
"400": {
"value": "#468BEC",
"type": "color"
},
"500": {
"value": "#226CD2",
"type": "color"
},
"600": {
"value": "#23579F",
"type": "color"
},
"700": {
"value": "#1F4170",
"type": "color"
},
"800": {
"value": "#182C48",
"type": "color"
},
"900": {
"value": "#111C2C",
"type": "color"
}
}
}
}