What color is #010348?

#010348 is a very dark, vivid blue. In RGB it is rgb(1, 3, 72), and in HSL hsl(238, 97%, 14%).

Is #010348 accessible as text?

On white, #010348 has a contrast ratio of 18.95:1 (passes WCAG AA for body text); on black it is 1.11:1 (fails). For text placed on #010348, use white for the best readability.

What is the closest Tailwind color to #010348?

The nearest Tailwind CSS token is indigo-950 (#1E1A4D).

What colors go well with #010348?

#010348 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #464401. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #010348 below.

Is #010348 good for buttons?

#010348 works well for buttons and highlights, but use white text on #010348 — black text only reaches 1.11:1, below the 4.5:1 needed for normal-size labels.

Is #010348 the same as CSS midnightblue?

No — #010348 is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color.

#010348 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #010348

Not just a swatch — here's how #010348 works with other colors. Named schemes with #010348 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #010348 Anchor #141210 Accent #DD965A Secondary #242933 Surface #F4ECE3

Navy carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #010348 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DB Accent #030017

Navy adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Navy.

Coastal Morning Lead · 5 colors

Lead #010348 Accent #A5C4C2 Surface #DDDBBF Secondary #9AA0A1 Anchor #21344A

Navy opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #010348 Secondary #7F4536 Surface #EED7C2 Accent #365246 Anchor #58223A

Navy plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #010348 Secondary #2A354B Support #9D8F88 Ink #18140F

Navy is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Navy carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #010348 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 21/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 17/100

Very low

Firm and assertive — carries weight and contrast.

Depth 82/100

Very high

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 24/100

Low

Clean and current — no dusty, aged cast.

Luxury 84/100

Very high

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 47/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 13/100

Very low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 36/100

Low

Usable as a tinted surface in measured doses.

Print safety 78/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #010348

For UI

For branding

For interior

For fashion

People also use #010348 with

Classic Blue Deep Purple Espresso Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 19.0:1. Use

Subtle surface Use #B5B7F2 for cards and hover fills. Tint 80

Avoid beside #160146 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #010348 at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #010348;
  --color-base-rgb: 1 3 72;
  --color-base-oklch: oklch(18.8% 0.121 265.1);
  --color-50: #F0F1FE;
  --color-100: #D8D9FD;
  --color-200: #B1B3FC;
  --color-300: #797DF6;
  --color-400: #494EE9;
  --color-500: #252BD0;
  --color-600: #25299D;
  --color-700: #20236F;
  --color-800: #191B48;
  --color-900: #11122C;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  navy: {
    50: '#F0F1FE',
    100: '#D8D9FD',
    200: '#B1B3FC',
    300: '#797DF6',
    400: '#494EE9',
    500: '#252BD0',
    600: '#25299D',
    700: '#20236F',
    800: '#191B48',
    900: '#11122C',
  },
}

$base: #010348;
$base-ink: #FFFFFF;
$base-50: #F0F1FE;
$base-100: #D8D9FD;
$base-200: #B1B3FC;
$base-300: #797DF6;
$base-400: #494EE9;
$base-500: #252BD0;
$base-600: #25299D;
$base-700: #20236F;
$base-800: #191B48;
$base-900: #11122C;
$base-hover: #010338;
$base-subtle: #8D90EE;

{
    "color": {
        "base": {
            "value": "#010348",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F0F1FE",
                "type": "color"
            },
            "100": {
                "value": "#D8D9FD",
                "type": "color"
            },
            "200": {
                "value": "#B1B3FC",
                "type": "color"
            },
            "300": {
                "value": "#797DF6",
                "type": "color"
            },
            "400": {
                "value": "#494EE9",
                "type": "color"
            },
            "500": {
                "value": "#252BD0",
                "type": "color"
            },
            "600": {
                "value": "#25299D",
                "type": "color"
            },
            "700": {
                "value": "#20236F",
                "type": "color"
            },
            "800": {
                "value": "#191B48",
                "type": "color"
            },
            "900": {
                "value": "#11122C",
                "type": "color"
            }
        }
    }
}

Palettes built on #010348

Color Lab

Pairs with #010348

UI roles & guardrails

In real applications

Scales

Every model

Export