#010401 is a near-black neutral with only a whisper of temperate cast. On the Color Lab it reads quietly premium, restrained and easy to live with. It holds up as a large surface and is too dark to lead as a primary accent.
Not just a swatch — here's how #010401 works with other colors. Named schemes with #010401 in its natural role, and a note on why the supporting colors balance it.
Jet Black leads this botanical set among foliage greens and a terracotta accent, softened by cream and grounded in bark brown.
Jet Black is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Jet Black.
Jet Black plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Jet Black sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Jet Black is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Jet Black carrying the quiet middle.
How #010401 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #010401 at work across the surfaces designers actually ship.
:root {
--color-base: #010401;
--color-base-rgb: 1 4 1;
--color-base-oklch: oklch(9.6% 0.020 143.8);
--color-50: #F2FCF2;
--color-100: #DEF8DE;
--color-200: #BEEFBE;
--color-300: #91DE91;
--color-400: #67CB67;
--color-500: #46AF46;
--color-600: #3C863C;
--color-700: #2F602F;
--color-800: #223F22;
--color-900: #162716;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
jet-black: {
50: '#F2FCF2',
100: '#DEF8DE',
200: '#BEEFBE',
300: '#91DE91',
400: '#67CB67',
500: '#46AF46',
600: '#3C863C',
700: '#2F602F',
800: '#223F22',
900: '#162716',
},
}
$base: #010401; $base-ink: #FFFFFF; $base-50: #F2FCF2; $base-100: #DEF8DE; $base-200: #BEEFBE; $base-300: #91DE91; $base-400: #67CB67; $base-500: #46AF46; $base-600: #3C863C; $base-700: #2F602F; $base-800: #223F22; $base-900: #162716; $base-hover: #010301; $base-subtle: #91D691;
{
"color": {
"base": {
"value": "#010401",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F2FCF2",
"type": "color"
},
"100": {
"value": "#DEF8DE",
"type": "color"
},
"200": {
"value": "#BEEFBE",
"type": "color"
},
"300": {
"value": "#91DE91",
"type": "color"
},
"400": {
"value": "#67CB67",
"type": "color"
},
"500": {
"value": "#46AF46",
"type": "color"
},
"600": {
"value": "#3C863C",
"type": "color"
},
"700": {
"value": "#2F602F",
"type": "color"
},
"800": {
"value": "#223F22",
"type": "color"
},
"900": {
"value": "#162716",
"type": "color"
}
}
}
}