What color is #010491?

#010491 is a dark, vivid blue. In RGB it is rgb(1, 4, 145), and in HSL hsl(239, 99%, 29%).

Is #010491 accessible as text?

On white, #010491 has a contrast ratio of 14.71:1 (passes WCAG AA for body text); on black it is 1.43:1 (fails). For text placed on #010491, use white for the best readability.

What is the closest Tailwind color to #010491?

The nearest Tailwind CSS token is indigo-900 (#312C85).

What colors go well with #010491?

#010491 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #939101. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #010491 below.

Is #010491 good for buttons?

#010491 works well for buttons and highlights, but use white text on #010491 — black text only reaches 1.43:1, below the 4.5:1 needed for normal-size labels.

Is #010491 the same as CSS darkblue?

No — #010491 is not the CSS named color darkblue, but darkblue (#00008B) is the closest CSS named color.

#010491 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #010491

Not just a swatch — here's how #010491 works with other colors. Named schemes with #010491 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #010491 Anchor #141210 Accent #ACAE53 Secondary #242933 Surface #F0EEE3

Dark Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Tech Product Signal · 5 colors

Signal #010491 Surface #14161A Highlight #F4F6F8 Secondary #5A6672 Accent #173FAF

Dark Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Dark Blue.

Moody Editorial Color · 5 colors

Color #010491 Anchor #2A2A2E Secondary #6E6E74 Surface #E9E7DA Accent #13004C

Dark Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Dark Blue.

Coastal Morning Lead · 5 colors

Lead #010491 Accent #A5C4C2 Surface #DDDBBF Secondary #9AA0A1 Anchor #21344A

Dark Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #010491 Secondary #3F527A Support #9D8F88 Ink #18140F

Dark Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Dark Blue carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #010491 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 9/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 20/100

Very low

Firm and assertive — carries weight and contrast.

Depth 75/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 15/100

Very low

Clean and current — no dusty, aged cast.

Luxury 67/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 79/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 34/100

Low

Workable accent with care around contrast.

Surface fit 20/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 63/100

High

Prints close, with a slight loss of vibrancy.

Pairs with #010491

For UI

For branding

For interior

For fashion

People also use #010491 with

True Blue Indigo Olive Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 14.7:1. Use

Subtle surface Use #C1C2F5 for cards and hover fills. Tint 80

Avoid beside #2F0193 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #010491 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #010491;
  --color-base-rgb: 1 4 145;
  --color-base-oklch: oklch(30.0% 0.203 264.3);
  --color-50: #F0F1FE;
  --color-100: #D8D8FD;
  --color-200: #B1B2FC;
  --color-300: #787AF7;
  --color-400: #474AEB;
  --color-500: #2326D2;
  --color-600: #23259F;
  --color-700: #1F216F;
  --color-800: #191948;
  --color-900: #11122C;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  dark-blue: {
    50: '#F0F1FE',
    100: '#D8D8FD',
    200: '#B1B2FC',
    300: '#787AF7',
    400: '#474AEB',
    500: '#2326D2',
    600: '#23259F',
    700: '#1F216F',
    800: '#191948',
    900: '#11122C',
  },
}

$base: #010491;
$base-ink: #FFFFFF;
$base-50: #F0F1FE;
$base-100: #D8D8FD;
$base-200: #B1B2FC;
$base-300: #787AF7;
$base-400: #474AEB;
$base-500: #2326D2;
$base-600: #23259F;
$base-700: #1F216F;
$base-800: #191948;
$base-900: #11122C;
$base-hover: #010376;
$base-subtle: #A0A1F2;

{
    "color": {
        "base": {
            "value": "#010491",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F0F1FE",
                "type": "color"
            },
            "100": {
                "value": "#D8D8FD",
                "type": "color"
            },
            "200": {
                "value": "#B1B2FC",
                "type": "color"
            },
            "300": {
                "value": "#787AF7",
                "type": "color"
            },
            "400": {
                "value": "#474AEB",
                "type": "color"
            },
            "500": {
                "value": "#2326D2",
                "type": "color"
            },
            "600": {
                "value": "#23259F",
                "type": "color"
            },
            "700": {
                "value": "#1F216F",
                "type": "color"
            },
            "800": {
                "value": "#191948",
                "type": "color"
            },
            "900": {
                "value": "#11122C",
                "type": "color"
            }
        }
    }
}

Palettes built on #010491

Color Lab

Pairs with #010491

UI roles & guardrails

In real applications

Scales

Every model

Export