#010D41 is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #010D41 works with other colors. Named schemes with #010D41 in its natural role, and a note on why the supporting colors balance it.
Navy opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Navy carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Navy adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Navy.
Navy plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Navy is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Navy carrying the quiet middle.
How #010D41 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #010D41 at work across the surfaces designers actually ship.
:root {
--color-base: #010D41;
--color-base-rgb: 1 13 65;
--color-base-oklch: oklch(19.7% 0.100 264.1);
--color-50: #F0F3FE;
--color-100: #D8DFFD;
--color-200: #B1BEFC;
--color-300: #7990F6;
--color-400: #4966E9;
--color-500: #2544D0;
--color-600: #253B9D;
--color-700: #202F6F;
--color-800: #192248;
--color-900: #11162C;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
navy: {
50: '#F0F3FE',
100: '#D8DFFD',
200: '#B1BEFC',
300: '#7990F6',
400: '#4966E9',
500: '#2544D0',
600: '#253B9D',
700: '#202F6F',
800: '#192248',
900: '#11162C',
},
}
$base: #010D41; $base-ink: #FFFFFF; $base-50: #F0F3FE; $base-100: #D8DFFD; $base-200: #B1BEFC; $base-300: #7990F6; $base-400: #4966E9; $base-500: #2544D0; $base-600: #253B9D; $base-700: #202F6F; $base-800: #192248; $base-900: #11162C; $base-hover: #010A34; $base-subtle: #8B9DEE;
{
"color": {
"base": {
"value": "#010D41",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F0F3FE",
"type": "color"
},
"100": {
"value": "#D8DFFD",
"type": "color"
},
"200": {
"value": "#B1BEFC",
"type": "color"
},
"300": {
"value": "#7990F6",
"type": "color"
},
"400": {
"value": "#4966E9",
"type": "color"
},
"500": {
"value": "#2544D0",
"type": "color"
},
"600": {
"value": "#253B9D",
"type": "color"
},
"700": {
"value": "#202F6F",
"type": "color"
},
"800": {
"value": "#192248",
"type": "color"
},
"900": {
"value": "#11162C",
"type": "color"
}
}
}
}