#012001 is a deep, temperate green. On the Color Lab it reads organic and grounded, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #012001 works with other colors. Named schemes with #012001 in its natural role, and a note on why the supporting colors balance it.
Graphite leads this botanical set among foliage greens and a terracotta accent, softened by cream and grounded in bark brown.
Graphite plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Graphite sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Graphite carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Graphite is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Graphite carrying the quiet middle.
How #012001 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #012001 at work across the surfaces designers actually ship.
:root {
--color-base: #012001;
--color-base-rgb: 1 32 1;
--color-base-oklch: oklch(21.2% 0.069 142.6);
--color-50: #F0FEF0;
--color-100: #D8FDD8;
--color-200: #B1FCB1;
--color-300: #7BF47B;
--color-400: #4BE74B;
--color-500: #28CD28;
--color-600: #269B26;
--color-700: #216D21;
--color-800: #1A471A;
--color-900: #122B12;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
graphite: {
50: '#F0FEF0',
100: '#D8FDD8',
200: '#B1FCB1',
300: '#7BF47B',
400: '#4BE74B',
500: '#28CD28',
600: '#269B26',
700: '#216D21',
800: '#1A471A',
900: '#122B12',
},
}
$base: #012001; $base-ink: #FFFFFF; $base-50: #F0FEF0; $base-100: #D8FDD8; $base-200: #B1FCB1; $base-300: #7BF47B; $base-400: #4BE74B; $base-500: #28CD28; $base-600: #269B26; $base-700: #216D21; $base-800: #1A471A; $base-900: #122B12; $base-hover: #011801; $base-subtle: #84EA84;
{
"color": {
"base": {
"value": "#012001",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F0FEF0",
"type": "color"
},
"100": {
"value": "#D8FDD8",
"type": "color"
},
"200": {
"value": "#B1FCB1",
"type": "color"
},
"300": {
"value": "#7BF47B",
"type": "color"
},
"400": {
"value": "#4BE74B",
"type": "color"
},
"500": {
"value": "#28CD28",
"type": "color"
},
"600": {
"value": "#269B26",
"type": "color"
},
"700": {
"value": "#216D21",
"type": "color"
},
"800": {
"value": "#1A471A",
"type": "color"
},
"900": {
"value": "#122B12",
"type": "color"
}
}
}
}