Nearest named color: Zaffre
#03009E
#03009E
Nearest named
Zaffre
Family
Blue
Lightness
31.7%
Chroma
0.218
Hue angle
264.6°
Temperature
Cool
Contrast on white
14.02:1 · AAA
Contrast on black
1.32:1 · Fail
Web-safe
#000099
CSS oklch()
32% 0.22 265

#03009E is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It sits well as a supporting tone.

Palettes built on #03009E

Not just a swatch — here's how #03009E works with other colors. Named schemes with #03009E in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Zaffre carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Tech Product Signal · 5 colors

Zaffre is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Zaffre.

Moody Editorial Color · 5 colors

Zaffre adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Zaffre.

Coastal Morning Lead · 5 colors

Zaffre opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Minimal Editorial Surface · 5 colors

Zaffre is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Zaffre carrying the quiet middle.

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Color Lab

How #03009E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 9/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 20/100
Very low
Firm and assertive — carries weight and contrast.
Depth 74/100
High
Deep and grounding — anchors a layout, strong dark-mode base.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 12/100
Very low
Clean and current — no dusty, aged cast.
Luxury 64/100
High
Restrained and premium — deep, quiet, high-end packaging and fashion.
Brand distinctiveness 84/100
Very high
Bold and ownable — memorable as a primary brand color.
UI accent fit 36/100
Low
Workable accent with care around contrast.
Surface fit 19/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 60/100
Moderate
Prints close, with a slight loss of vibrancy.

Pairs with #03009E

For UI
For branding
For interior
For fashion
People also use #03009E with

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 14.0:1. Use
Subtle surface Use #C3C2F5 for cards and hover fills. Tint 80
Avoid beside #37009E — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #03009E at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #03009E;
  --color-base-rgb: 3 0 158;
  --color-base-oklch: oklch(31.7% 0.218 264.6);
  --color-50: #F1F0FE;
  --color-100: #D8D8FD;
  --color-200: #B2B1FC;
  --color-300: #7977F8;
  --color-400: #4946EC;
  --color-500: #2522D2;
  --color-600: #25239F;
  --color-700: #201F70;
  --color-800: #191848;
  --color-900: #12112C;
  --color-on-base: #FFFFFF;
}