What color is #030771?

#030771 is a dark, vivid blue. In RGB it is rgb(3, 7, 113), and in HSL hsl(238, 95%, 23%).

Is #030771 accessible as text?

On white, #030771 has a contrast ratio of 16.50:1 (passes WCAG AA for body text); on black it is 1.27:1 (fails). For text placed on #030771, use white for the best readability.

What is the closest Tailwind color to #030771?

The nearest Tailwind CSS token is blue-950 (#162456).

What colors go well with #030771?

#030771 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #726F03. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #030771 below.

Is #030771 good for buttons?

#030771 works well for buttons and highlights, but use white text on #030771 — black text only reaches 1.27:1, below the 4.5:1 needed for normal-size labels.

Is #030771 the same as CSS navy?

No — #030771 is not the CSS named color navy, but navy (#000080) is the closest CSS named color.

#030771 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #030771

Not just a swatch — here's how #030771 works with other colors. Named schemes with #030771 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #030771 Anchor #141210 Accent #DD965A Secondary #242933 Surface #F4ECE3

Navy Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #030771 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DB Accent #0B0035

Navy Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Navy Blue.

Coastal Morning Lead · 5 colors

Lead #030771 Accent #A5C4C2 Surface #DDDBBF Secondary #9AA0A1 Anchor #21344A

Navy Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #030771 Secondary #7F4536 Surface #EED7C2 Accent #365246 Anchor #58223A

Navy Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #030771 Secondary #384666 Support #9D8F88 Ink #18140F

Navy Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Navy Blue carrying the quiet middle.

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Color Lab

How #030771 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 10/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 20/100

Very low

Firm and assertive — carries weight and contrast.

Depth 78/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 21/100

Low

Clean and current — no dusty, aged cast.

Luxury 74/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 64/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 27/100

Low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 23/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 70/100

High

Prints close, with a slight loss of vibrancy.

Pairs with #030771

For UI

For branding

For interior

For fashion

People also use #030771 with

Lapis Lazuli Indigo Dark Olive Green Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 16.5:1. Use

Subtle surface Use #BDBFF3 for cards and hover fills. Tint 80

Avoid beside #240372 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #030771 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #030771;
  --color-base-rgb: 3 7 113;
  --color-base-oklch: oklch(25.7% 0.166 265.3);
  --color-50: #F0F1FE;
  --color-100: #D8D9FD;
  --color-200: #B1B3FC;
  --color-300: #7A7EF5;
  --color-400: #4A50E8;
  --color-500: #272CCE;
  --color-600: #262A9C;
  --color-700: #21246E;
  --color-800: #1A1B47;
  --color-900: #12132B;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  navy-blue: {
    50: '#F0F1FE',
    100: '#D8D9FD',
    200: '#B1B3FC',
    300: '#7A7EF5',
    400: '#4A50E8',
    500: '#272CCE',
    600: '#262A9C',
    700: '#21246E',
    800: '#1A1B47',
    900: '#12132B',
  },
}

$base: #030771;
$base-ink: #FFFFFF;
$base-50: #F0F1FE;
$base-100: #D8D9FD;
$base-200: #B1B3FC;
$base-300: #7A7EF5;
$base-400: #4A50E8;
$base-500: #272CCE;
$base-600: #262A9C;
$base-700: #21246E;
$base-800: #1A1B47;
$base-900: #12132B;
$base-hover: #02055B;
$base-subtle: #9A9CEF;

{
    "color": {
        "base": {
            "value": "#030771",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F0F1FE",
                "type": "color"
            },
            "100": {
                "value": "#D8D9FD",
                "type": "color"
            },
            "200": {
                "value": "#B1B3FC",
                "type": "color"
            },
            "300": {
                "value": "#7A7EF5",
                "type": "color"
            },
            "400": {
                "value": "#4A50E8",
                "type": "color"
            },
            "500": {
                "value": "#272CCE",
                "type": "color"
            },
            "600": {
                "value": "#262A9C",
                "type": "color"
            },
            "700": {
                "value": "#21246E",
                "type": "color"
            },
            "800": {
                "value": "#1A1B47",
                "type": "color"
            },
            "900": {
                "value": "#12132B",
                "type": "color"
            }
        }
    }
}

Palettes built on #030771

Color Lab

Pairs with #030771

UI roles & guardrails

In real applications

Scales

Every model

Export