What color is #030BB0?

#030BB0 is a dark, vivid blue. In RGB it is rgb(3, 11, 176), and in HSL hsl(237, 97%, 35%).

Is #030BB0 accessible as text?

On white, #030BB0 has a contrast ratio of 12.51:1 (passes WCAG AA for body text); on black it is 1.68:1 (fails). For text placed on #030BB0, use white for the best readability.

What is the closest Tailwind color to #030BB0?

The nearest Tailwind CSS token is indigo-800 (#372AAC).

What colors go well with #030BB0?

#030BB0 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #B0A703. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #030BB0 below.

Is #030BB0 good for buttons?

#030BB0 works well for buttons and highlights, but use white text on #030BB0 — black text only reaches 1.68:1, below the 4.5:1 needed for normal-size labels.

Is #030BB0 the same as CSS mediumblue?

No — #030BB0 is not the CSS named color mediumblue, but mediumblue (#0000CD) is the closest CSS named color.

#030BB0 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #030BB0

Not just a swatch — here's how #030BB0 works with other colors. Named schemes with #030BB0 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #030BB0 Anchor #141210 Accent #ACAE53 Secondary #242933 Surface #F4ECE3

Zaffre carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Tech Product Signal · 5 colors

Signal #030BB0 Surface #14161A Highlight #F4F6F8 Secondary #5A6672 Accent #1C49CD

Zaffre is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Zaffre.

Moody Editorial Color · 5 colors

Color #030BB0 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DB Accent #1D0064

Zaffre adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Zaffre.

Coastal Morning Lead · 5 colors

Lead #030BB0 Accent #A5C4C2 Surface #DDDBBF Secondary #9AA0A1 Anchor #21344A

Zaffre opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #030BB0 Secondary #495F8F Support #9D8F88 Ink #18140F

Zaffre is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Zaffre carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #030BB0 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 9/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 21/100

Low

Firm and assertive — carries weight and contrast.

Depth 71/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 10/100

Very low

Clean and current — no dusty, aged cast.

Luxury 60/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 90/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 40/100

Moderate

Workable accent with care around contrast.

Surface fit 17/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 57/100

Moderate

Prints close, with a slight loss of vibrancy.

Pairs with #030BB0

For UI

For branding

For interior

For fashion

People also use #030BB0 with

True Blue Grape Moss Green Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.5:1. Use

Subtle surface Use #C7C9F5 for cards and hover fills. Tint 80

Avoid beside #3403B0 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #030BB0 at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #030BB0;
  --color-base-rgb: 3 11 176;
  --color-base-oklch: oklch(34.9% 0.232 264.6);
  --color-50: #F0F1FE;
  --color-100: #D8DAFD;
  --color-200: #B1B4FC;
  --color-300: #797FF6;
  --color-400: #4951E9;
  --color-500: #252ED0;
  --color-600: #252B9D;
  --color-700: #20246F;
  --color-800: #191B48;
  --color-900: #11132C;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  zaffre: {
    50: '#F0F1FE',
    100: '#D8DAFD',
    200: '#B1B4FC',
    300: '#797FF6',
    400: '#4951E9',
    500: '#252ED0',
    600: '#252B9D',
    700: '#20246F',
    800: '#191B48',
    900: '#11132C',
  },
}

$base: #030BB0;
$base-ink: #FFFFFF;
$base-50: #F0F1FE;
$base-100: #D8DAFD;
$base-200: #B1B4FC;
$base-300: #797FF6;
$base-400: #4951E9;
$base-500: #252ED0;
$base-600: #252B9D;
$base-700: #20246F;
$base-800: #191B48;
$base-900: #11132C;
$base-hover: #02098D;
$base-subtle: #A9ACF2;

{
    "color": {
        "base": {
            "value": "#030BB0",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F0F1FE",
                "type": "color"
            },
            "100": {
                "value": "#D8DAFD",
                "type": "color"
            },
            "200": {
                "value": "#B1B4FC",
                "type": "color"
            },
            "300": {
                "value": "#797FF6",
                "type": "color"
            },
            "400": {
                "value": "#4951E9",
                "type": "color"
            },
            "500": {
                "value": "#252ED0",
                "type": "color"
            },
            "600": {
                "value": "#252B9D",
                "type": "color"
            },
            "700": {
                "value": "#20246F",
                "type": "color"
            },
            "800": {
                "value": "#191B48",
                "type": "color"
            },
            "900": {
                "value": "#11132C",
                "type": "color"
            }
        }
    }
}

Palettes built on #030BB0

Color Lab

Pairs with #030BB0

UI roles & guardrails

In real applications

Scales

Every model

Export