#031C49 is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #031C49 works with other colors. Named schemes with #031C49 in its natural role, and a note on why the supporting colors balance it.
Navy opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Navy keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Navy is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Navy.
Navy plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Navy is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Navy carrying the quiet middle.
How #031C49 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #031C49 at work across the surfaces designers actually ship.
:root {
--color-base: #031C49;
--color-base-rgb: 3 28 73;
--color-base-oklch: oklch(24.1% 0.090 260.4);
--color-50: #F0F5FE;
--color-100: #D8E5FD;
--color-200: #B1CBFC;
--color-300: #7CA6F3;
--color-400: #4D82E5;
--color-500: #2962CB;
--color-600: #28509A;
--color-700: #223C6D;
--color-800: #1A2A47;
--color-900: #121B2B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
navy: {
50: '#F0F5FE',
100: '#D8E5FD',
200: '#B1CBFC',
300: '#7CA6F3',
400: '#4D82E5',
500: '#2962CB',
600: '#28509A',
700: '#223C6D',
800: '#1A2A47',
900: '#121B2B',
},
}
$base: #031C49; $base-ink: #FFFFFF; $base-50: #F0F5FE; $base-100: #D8E5FD; $base-200: #B1CBFC; $base-300: #7CA6F3; $base-400: #4D82E5; $base-500: #2962CB; $base-600: #28509A; $base-700: #223C6D; $base-800: #1A2A47; $base-900: #121B2B; $base-hover: #02163B; $base-subtle: #91B0EB;
{
"color": {
"base": {
"value": "#031C49",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F0F5FE",
"type": "color"
},
"100": {
"value": "#D8E5FD",
"type": "color"
},
"200": {
"value": "#B1CBFC",
"type": "color"
},
"300": {
"value": "#7CA6F3",
"type": "color"
},
"400": {
"value": "#4D82E5",
"type": "color"
},
"500": {
"value": "#2962CB",
"type": "color"
},
"600": {
"value": "#28509A",
"type": "color"
},
"700": {
"value": "#223C6D",
"type": "color"
},
"800": {
"value": "#1A2A47",
"type": "color"
},
"900": {
"value": "#121B2B",
"type": "color"
}
}
}
}