#070313 is a muted, temperate purple. On the Color Lab it reads clean and engineered, quietly premium. It holds up as a large surface and is too dark to lead as a primary accent.
Not just a swatch — here's how #070313 works with other colors. Named schemes with #070313 in its natural role, and a note on why the supporting colors balance it.
Jet Black plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Jet Black sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Jet Black carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Jet Black is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Jet Black carrying the quiet middle.
Jet Black sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
How #070313 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #070313 at work across the surfaces designers actually ship.
:root {
--color-base: #070313;
--color-base-rgb: 7 3 19;
--color-base-oklch: oklch(12.0% 0.040 295.1);
--color-50: #F4F1FD;
--color-100: #E3DBFA;
--color-200: #C7B9F4;
--color-300: #A088E7;
--color-400: #7B5DD5;
--color-500: #5A3ABB;
--color-600: #4A338E;
--color-700: #392A65;
--color-800: #281F42;
--color-900: #1A1528;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
jet-black: {
50: '#F4F1FD',
100: '#E3DBFA',
200: '#C7B9F4',
300: '#A088E7',
400: '#7B5DD5',
500: '#5A3ABB',
600: '#4A338E',
700: '#392A65',
800: '#281F42',
900: '#1A1528',
},
}
$base: #070313; $base-ink: #FFFFFF; $base-50: #F4F1FD; $base-100: #E3DBFA; $base-200: #C7B9F4; $base-300: #A088E7; $base-400: #7B5DD5; $base-500: #5A3ABB; $base-600: #4A338E; $base-700: #392A65; $base-800: #281F42; $base-900: #1A1528; $base-hover: #05020E; $base-subtle: #A18DDE;
{
"color": {
"base": {
"value": "#070313",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F1FD",
"type": "color"
},
"100": {
"value": "#E3DBFA",
"type": "color"
},
"200": {
"value": "#C7B9F4",
"type": "color"
},
"300": {
"value": "#A088E7",
"type": "color"
},
"400": {
"value": "#7B5DD5",
"type": "color"
},
"500": {
"value": "#5A3ABB",
"type": "color"
},
"600": {
"value": "#4A338E",
"type": "color"
},
"700": {
"value": "#392A65",
"type": "color"
},
"800": {
"value": "#281F42",
"type": "color"
},
"900": {
"value": "#1A1528",
"type": "color"
}
}
}
}