#070617 is a muted, temperate purple. On the Color Lab it reads clean and engineered, quietly premium. It holds up as a large surface and is too dark to lead as a primary accent.
Not just a swatch — here's how #070617 works with other colors. Named schemes with #070617 in its natural role, and a note on why the supporting colors balance it.
Jet Black opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Jet Black keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Jet Black plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Jet Black carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Jet Black is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Jet Black carrying the quiet middle.
How #070617 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #070617 at work across the surfaces designers actually ship.
:root {
--color-base: #070617;
--color-base-rgb: 7 6 23;
--color-base-oklch: oklch(13.6% 0.038 283.5);
--color-50: #F3F2FC;
--color-100: #E0DEF7;
--color-200: #C1BEEE;
--color-300: #9792DE;
--color-400: #6F68CA;
--color-500: #4D46AE;
--color-600: #413C86;
--color-700: #33305F;
--color-800: #24223F;
--color-900: #181727;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
jet-black: {
50: '#F3F2FC',
100: '#E0DEF7',
200: '#C1BEEE',
300: '#9792DE',
400: '#6F68CA',
500: '#4D46AE',
600: '#413C86',
700: '#33305F',
800: '#24223F',
900: '#181727',
},
}
$base: #070617; $base-ink: #FFFFFF; $base-50: #F3F2FC; $base-100: #E0DEF7; $base-200: #C1BEEE; $base-300: #9792DE; $base-400: #6F68CA; $base-500: #4D46AE; $base-600: #413C86; $base-700: #33305F; $base-800: #24223F; $base-900: #181727; $base-hover: #060513; $base-subtle: #9B97D7;
{
"color": {
"base": {
"value": "#070617",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F3F2FC",
"type": "color"
},
"100": {
"value": "#E0DEF7",
"type": "color"
},
"200": {
"value": "#C1BEEE",
"type": "color"
},
"300": {
"value": "#9792DE",
"type": "color"
},
"400": {
"value": "#6F68CA",
"type": "color"
},
"500": {
"value": "#4D46AE",
"type": "color"
},
"600": {
"value": "#413C86",
"type": "color"
},
"700": {
"value": "#33305F",
"type": "color"
},
"800": {
"value": "#24223F",
"type": "color"
},
"900": {
"value": "#181727",
"type": "color"
}
}
}
}