#070DBA is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It sits well as a supporting tone.
Not just a swatch — here's how #070DBA works with other colors. Named schemes with #070DBA in its natural role, and a note on why the supporting colors balance it.
Zaffre carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Zaffre is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Zaffre.
Zaffre adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Zaffre.
Zaffre opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Zaffre is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Zaffre carrying the quiet middle.
How #070DBA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #070DBA at work across the surfaces designers actually ship.
:root {
--color-base: #070DBA;
--color-base-rgb: 7 13 186;
--color-base-oklch: oklch(36.5% 0.241 265.1);
--color-50: #F0F1FE;
--color-100: #D8D9FD;
--color-200: #B1B3FC;
--color-300: #7C80F4;
--color-400: #4C51E6;
--color-500: #292ECC;
--color-600: #272B9B;
--color-700: #22246D;
--color-800: #1A1C47;
--color-900: #12132B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
zaffre: {
50: '#F0F1FE',
100: '#D8D9FD',
200: '#B1B3FC',
300: '#7C80F4',
400: '#4C51E6',
500: '#292ECC',
600: '#272B9B',
700: '#22246D',
800: '#1A1C47',
900: '#12132B',
},
}
$base: #070DBA; $base-ink: #FFFFFF; $base-50: #F0F1FE; $base-100: #D8D9FD; $base-200: #B1B3FC; $base-300: #7C80F4; $base-400: #4C51E6; $base-500: #292ECC; $base-600: #272B9B; $base-700: #22246D; $base-800: #1A1C47; $base-900: #12132B; $base-hover: #050A96; $base-subtle: #AEB0F1;
{
"color": {
"base": {
"value": "#070DBA",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F0F1FE",
"type": "color"
},
"100": {
"value": "#D8D9FD",
"type": "color"
},
"200": {
"value": "#B1B3FC",
"type": "color"
},
"300": {
"value": "#7C80F4",
"type": "color"
},
"400": {
"value": "#4C51E6",
"type": "color"
},
"500": {
"value": "#292ECC",
"type": "color"
},
"600": {
"value": "#272B9B",
"type": "color"
},
"700": {
"value": "#22246D",
"type": "color"
},
"800": {
"value": "#1A1C47",
"type": "color"
},
"900": {
"value": "#12132B",
"type": "color"
}
}
}
}