#0726EC is a deep, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #0726EC works with other colors. Named schemes with #0726EC in its natural role, and a note on why the supporting colors balance it.
Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Blue.
Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Blue carrying the quiet middle.
Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #0726EC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #0726EC at work across the surfaces designers actually ship.
:root {
--color-base: #0726EC;
--color-base-rgb: 7 38 236;
--color-base-oklch: oklch(44.9% 0.280 264.7);
--color-50: #F0F2FE;
--color-100: #D8DDFD;
--color-200: #B1BBFC;
--color-300: #7B8BF4;
--color-400: #4B60E7;
--color-500: #283ECD;
--color-600: #26369B;
--color-700: #212C6D;
--color-800: #1A2047;
--color-900: #12152B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
blue: {
50: '#F0F2FE',
100: '#D8DDFD',
200: '#B1BBFC',
300: '#7B8BF4',
400: '#4B60E7',
500: '#283ECD',
600: '#26369B',
700: '#212C6D',
800: '#1A2047',
900: '#12152B',
},
}
$base: #0726EC; $base-ink: #FFFFFF; $base-50: #F0F2FE; $base-100: #D8DDFD; $base-200: #B1BBFC; $base-300: #7B8BF4; $base-400: #4B60E7; $base-500: #283ECD; $base-600: #26369B; $base-700: #212C6D; $base-800: #1A2047; $base-900: #12152B; $base-hover: #061EBE; $base-subtle: #BBC2F4;
{
"color": {
"base": {
"value": "#0726EC",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F0F2FE",
"type": "color"
},
"100": {
"value": "#D8DDFD",
"type": "color"
},
"200": {
"value": "#B1BBFC",
"type": "color"
},
"300": {
"value": "#7B8BF4",
"type": "color"
},
"400": {
"value": "#4B60E7",
"type": "color"
},
"500": {
"value": "#283ECD",
"type": "color"
},
"600": {
"value": "#26369B",
"type": "color"
},
"700": {
"value": "#212C6D",
"type": "color"
},
"800": {
"value": "#1A2047",
"type": "color"
},
"900": {
"value": "#12152B",
"type": "color"
}
}
}
}