#100950 is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #100950 works with other colors. Named schemes with #100950 in its natural role, and a note on why the supporting colors balance it.
Navy carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Navy adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Navy.
Navy opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Navy plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Navy is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Navy carrying the quiet middle.
How #100950 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #100950 at work across the surfaces designers actually ship.
:root {
--color-base: #100950;
--color-base-rgb: 16 9 80;
--color-base-oklch: oklch(22.0% 0.120 274.6);
--color-50: #F2F1FE;
--color-100: #DDD9FC;
--color-200: #BCB6F7;
--color-300: #8E84EB;
--color-400: #6457DB;
--color-500: #4234C1;
--color-600: #392F93;
--color-700: #2E2768;
--color-800: #211D44;
--color-900: #161429;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
navy: {
50: '#F2F1FE',
100: '#DDD9FC',
200: '#BCB6F7',
300: '#8E84EB',
400: '#6457DB',
500: '#4234C1',
600: '#392F93',
700: '#2E2768',
800: '#211D44',
900: '#161429',
},
}
$base: #100950; $base-ink: #FFFFFF; $base-50: #F2F1FE; $base-100: #DDD9FC; $base-200: #BCB6F7; $base-300: #8E84EB; $base-400: #6457DB; $base-500: #4234C1; $base-600: #392F93; $base-700: #2E2768; $base-800: #211D44; $base-900: #161429; $base-hover: #0C073E; $base-subtle: #A199E6;
{
"color": {
"base": {
"value": "#100950",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F2F1FE",
"type": "color"
},
"100": {
"value": "#DDD9FC",
"type": "color"
},
"200": {
"value": "#BCB6F7",
"type": "color"
},
"300": {
"value": "#8E84EB",
"type": "color"
},
"400": {
"value": "#6457DB",
"type": "color"
},
"500": {
"value": "#4234C1",
"type": "color"
},
"600": {
"value": "#392F93",
"type": "color"
},
"700": {
"value": "#2E2768",
"type": "color"
},
"800": {
"value": "#211D44",
"type": "color"
},
"900": {
"value": "#161429",
"type": "color"
}
}
}
}