Nearest named color: Navy
#100B42
#100B42
Nearest named
Navy
Family
Blue
Lightness
20.5%
Chroma
0.098
Hue angle
277.3°
Temperature
Cool
Contrast on white
18.28:1 · AAA
Contrast on black
1.02:1 · Fail
Web-safe
#000033
CSS oklch()
20% 0.10 277

#100B42 is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.

Palettes built on #100B42

Not just a swatch — here's how #100B42 works with other colors. Named schemes with #100B42 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Navy carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Navy adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Navy.

Coastal Morning Lead · 5 colors

Navy opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Navy plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Navy is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Navy carrying the quiet middle.

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Color Lab

How #100B42 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 30/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 19/100
Very low
Firm and assertive — carries weight and contrast.
Depth 79/100
High
Deep and grounding — anchors a layout, strong dark-mode base.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 30/100
Low
A faint retro warmth without tipping into sepia.
Luxury 82/100
Very high
Restrained and premium — deep, quiet, high-end packaging and fashion.
Brand distinctiveness 38/100
Low
Recognisable but shares space with nearby hues.
UI accent fit 15/100
Very low
Weak as an action color — too pale, too dark or too muted to signal.
Surface fit 42/100
Moderate
Usable as a tinted surface in measured doses.
Print safety 85/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #100B42

For UI
For branding
For interior
For fashion
People also use #100B42 with

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 18.3:1. Use
Subtle surface Use #C1BDEA for cards and hover fills. Tint 80
Avoid beside #220B41 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #100B42 at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #100B42;
  --color-base-rgb: 16 11 66;
  --color-base-oklch: oklch(20.5% 0.098 277.3);
  --color-50: #F2F1FD;
  --color-100: #DEDBFA;
  --color-200: #BEB9F3;
  --color-300: #918AE5;
  --color-400: #685ED4;
  --color-500: #463CB9;
  --color-600: #3C358D;
  --color-700: #302B64;
  --color-800: #221F42;
  --color-900: #171528;
  --color-on-base: #FFFFFF;
}