#101EB7 is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It sits well as a supporting tone.
Not just a swatch — here's how #101EB7 works with other colors. Named schemes with #101EB7 in its natural role, and a note on why the supporting colors balance it.
Klein Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Klein Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Klein Blue.
Klein Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Klein Blue.
Klein Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Klein Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Klein Blue carrying the quiet middle.
How #101EB7 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #101EB7 at work across the surfaces designers actually ship.
:root {
--color-base: #101EB7;
--color-base-rgb: 16 30 183;
--color-base-oklch: oklch(37.7% 0.227 266.2);
--color-50: #F0F1FE;
--color-100: #D8DBFD;
--color-200: #B4BAF8;
--color-300: #818AEE;
--color-400: #535FDF;
--color-500: #303DC4;
--color-600: #2D3595;
--color-700: #252B69;
--color-800: #1C2045;
--color-900: #13152A;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
klein-blue: {
50: '#F0F1FE',
100: '#D8DBFD',
200: '#B4BAF8',
300: '#818AEE',
400: '#535FDF',
500: '#303DC4',
600: '#2D3595',
700: '#252B69',
800: '#1C2045',
900: '#13152A',
},
}
$base: #101EB7; $base-ink: #FFFFFF; $base-50: #F0F1FE; $base-100: #D8DBFD; $base-200: #B4BAF8; $base-300: #818AEE; $base-400: #535FDF; $base-500: #303DC4; $base-600: #2D3595; $base-700: #252B69; $base-800: #1C2045; $base-900: #13152A; $base-hover: #0D1892; $base-subtle: #B3B8EE;
{
"color": {
"base": {
"value": "#101EB7",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F0F1FE",
"type": "color"
},
"100": {
"value": "#D8DBFD",
"type": "color"
},
"200": {
"value": "#B4BAF8",
"type": "color"
},
"300": {
"value": "#818AEE",
"type": "color"
},
"400": {
"value": "#535FDF",
"type": "color"
},
"500": {
"value": "#303DC4",
"type": "color"
},
"600": {
"value": "#2D3595",
"type": "color"
},
"700": {
"value": "#252B69",
"type": "color"
},
"800": {
"value": "#1C2045",
"type": "color"
},
"900": {
"value": "#13152A",
"type": "color"
}
}
}
}