What color is #17044D?

#17044D is a very dark, vivid indigo. In RGB it is rgb(23, 4, 77), and in HSL hsl(256, 90%, 16%).

Is #17044D accessible as text?

On white, #17044D has a contrast ratio of 18.09:1 (passes WCAG AA for body text); on black it is 1.16:1 (fails). For text placed on #17044D, use white for the best readability.

What is the closest Tailwind color to #17044D?

The nearest Tailwind CSS token is indigo-950 (#1E1A4D).

What colors go well with #17044D?

#17044D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #3A4E04. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #17044D below.

Is #17044D good for buttons?

#17044D works well for buttons and highlights, but use white text on #17044D — black text only reaches 1.16:1, below the 4.5:1 needed for normal-size labels.

Is #17044D the same as CSS midnightblue?

No — #17044D is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#17044D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #17044D

Not just a swatch — here's how #17044D works with other colors. Named schemes with #17044D in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #17044D Anchor #141210 Accent #DB9758 Secondary #272833 Surface #F3ECE3

Navy carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #17044D Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DA Accent #07001A

Navy adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Navy.

Coastal Morning Lead · 5 colors

Lead #17044D Accent #A5C4C3 Surface #EAD5BF Secondary #9AA0A1 Anchor #22334A

Navy opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #17044D Secondary #7F4534 Surface #EDD7C2 Accent #365247 Anchor #582238

Navy plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #17044D Secondary #383951 Support #9D9088 Ink #18140F

Navy is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Navy carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #17044D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 28/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 19/100

Very low

Firm and assertive — carries weight and contrast.

Depth 79/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 28/100

Low

A faint retro warmth without tipping into sepia.

Luxury 82/100

Very high

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 46/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 18/100

Very low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 35/100

Low

Usable as a tinted surface in measured doses.

Print safety 82/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #17044D

For UI

For branding

For interior

For fashion

People also use #17044D with

Midnight Blue Deep Purple British Racing Green Gainsboro Russian Violet

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 18.1:1. Use

Subtle surface Use #C7B8F0 for cards and hover fills. Tint 80

Avoid beside #30044E — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #17044D at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #17044D;
  --color-base-rgb: 23 4 77;
  --color-base-oklch: oklch(21.5% 0.119 282.4);
  --color-50: #F4F0FE;
  --color-100: #E2D8FD;
  --color-200: #C5B2FB;
  --color-300: #9C7EF2;
  --color-400: #764FE3;
  --color-500: #552BCA;
  --color-600: #472999;
  --color-700: #36236C;
  --color-800: #261B46;
  --color-900: #19122B;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  navy: {
    50: '#F4F0FE',
    100: '#E2D8FD',
    200: '#C5B2FB',
    300: '#9C7EF2',
    400: '#764FE3',
    500: '#552BCA',
    600: '#472999',
    700: '#36236C',
    800: '#261B46',
    900: '#19122B',
  },
}

$base: #17044D;
$base-ink: #FFFFFF;
$base-50: #F4F0FE;
$base-100: #E2D8FD;
$base-200: #C5B2FB;
$base-300: #9C7EF2;
$base-400: #764FE3;
$base-500: #552BCA;
$base-600: #472999;
$base-700: #36236C;
$base-800: #261B46;
$base-900: #19122B;
$base-hover: #13033E;
$base-subtle: #AA93EB;

{
    "color": {
        "base": {
            "value": "#17044D",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F4F0FE",
                "type": "color"
            },
            "100": {
                "value": "#E2D8FD",
                "type": "color"
            },
            "200": {
                "value": "#C5B2FB",
                "type": "color"
            },
            "300": {
                "value": "#9C7EF2",
                "type": "color"
            },
            "400": {
                "value": "#764FE3",
                "type": "color"
            },
            "500": {
                "value": "#552BCA",
                "type": "color"
            },
            "600": {
                "value": "#472999",
                "type": "color"
            },
            "700": {
                "value": "#36236C",
                "type": "color"
            },
            "800": {
                "value": "#261B46",
                "type": "color"
            },
            "900": {
                "value": "#19122B",
                "type": "color"
            }
        }
    }
}

Palettes built on #17044D

Color Lab

Pairs with #17044D

UI roles & guardrails

In real applications

Scales

Every model

Export