Nearest named color: Blue
#172BDF
#172BDF
Nearest named
Blue
Family
Blue
Lightness
44.2%
Chroma
0.260
Hue angle
266.2°
Temperature
Cool
Contrast on white
8.58:1 · AAA
Contrast on black
2.17:1 · Fail
Web-safe
#0033CC
CSS oklch()
44% 0.26 266

#172BDF is a deep, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.

Palettes built on #172BDF

Not just a swatch — here's how #172BDF works with other colors. Named schemes with #172BDF in its natural role, and a note on why the supporting colors balance it.

Tech Product Signal · 5 colors

Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Blue.

Coastal Morning Lead · 5 colors

Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Blue carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #172BDF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 10/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 23/100
Low
Firm and assertive — carries weight and contrast.
Depth 62/100
High
Deep and grounding — anchors a layout, strong dark-mode base.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 4/100
Very low
Clean and current — no dusty, aged cast.
Luxury 51/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 100/100
Very high
Bold and ownable — memorable as a primary brand color.
UI accent fit 49/100
Moderate
Workable accent with care around contrast.
Surface fit 11/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 53/100
Moderate
Prints close, with a slight loss of vibrancy.

Pairs with #172BDF

For UI
For branding
For interior
For fashion

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 8.6:1. Use
Subtle surface Use #D5D8F4 for cards and hover fills. Tint 80
Avoid beside #4617DE — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #172BDF at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
Build faster.
A working theme, generated in seconds.
Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #172BDF;
  --color-base-rgb: 23 43 223;
  --color-base-oklch: oklch(44.2% 0.260 266.2);
  --color-50: #F1F2FE;
  --color-100: #D9DDFC;
  --color-200: #B5BCF7;
  --color-300: #838EEC;
  --color-400: #5663DC;
  --color-500: #3341C2;
  --color-600: #2E3993;
  --color-700: #272D68;
  --color-800: #1D2144;
  --color-900: #14162A;
  --color-on-base: #FFFFFF;
}