Nearest named color: Denim Blue
#175CD3
#175CD3
Nearest named
Denim Blue
Family
Blue
Lightness
50.9%
Chroma
0.195
Hue angle
260.9°
Temperature
Cool
Contrast on white
5.99:1 · AA
Contrast on black
3.10:1 · AA Large
Web-safe
#0066CC
CSS oklch()
51% 0.20 261

#175CD3 is a mid-toned, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.

Palettes built on #175CD3

Not just a swatch — here's how #175CD3 works with other colors. Named schemes with #175CD3 in its natural role, and a note on why the supporting colors balance it.

Tech Product Signal · 5 colors

Denim Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Denim Blue.

Coastal Morning Lead · 5 colors

Denim Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Denim Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Denim Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Denim Blue carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Denim Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #175CD3 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 7/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 33/100
Low
Middle-weight — neither delicate nor heavy.
Depth 52/100
Moderate
Mid depth — usable as an accent or a muted ground.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 25/100
Low
Clean and current — no dusty, aged cast.
Luxury 51/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 75/100
High
Bold and ownable — memorable as a primary brand color.
UI accent fit 88/100
Very high
Strong interactive accent — visible and can carry a legible label.
Surface fit 8/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 62/100
High
Prints close, with a slight loss of vibrancy.

Pairs with #175CD3

For UI
For branding
For interior
For fashion
People also use #175CD3 with

UI roles & guardrails

Primary action Safe as a filled button with white label. AA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 6.0:1. Use
Subtle surface Use #D4DFF3 for cards and hover fills. Tint 80
Avoid beside #171ED3 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #175CD3 at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
Build faster.
A working theme, generated in seconds.
Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #175CD3;
  --color-base-rgb: 23 92 211;
  --color-base-oklch: oklch(50.9% 0.195 260.9);
  --color-50: #F1F6FE;
  --color-100: #D9E6FC;
  --color-200: #B6CEF7;
  --color-300: #84AAEB;
  --color-400: #5787DB;
  --color-500: #3468C1;
  --color-600: #2F5493;
  --color-700: #273F68;
  --color-800: #1D2B44;
  --color-900: #141C29;
  --color-on-base: #FFFFFF;
}