#1809EF is a deep, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #1809EF works with other colors. Named schemes with #1809EF in its natural role, and a note on why the supporting colors balance it.
Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Blue.
Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Blue carrying the quiet middle.
Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #1809EF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #1809EF at work across the surfaces designers actually ship.
:root {
--color-base: #1809EF;
--color-base-rgb: 24 9 239;
--color-base-oklch: oklch(43.8% 0.293 266.3);
--color-50: #F1F0FE;
--color-100: #DAD8FD;
--color-200: #B6B1FC;
--color-300: #847CF4;
--color-400: #564CE6;
--color-500: #3329CC;
--color-600: #2F279B;
--color-700: #27226D;
--color-800: #1D1A47;
--color-900: #14122B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
blue: {
50: '#F1F0FE',
100: '#DAD8FD',
200: '#B6B1FC',
300: '#847CF4',
400: '#564CE6',
500: '#3329CC',
600: '#2F279B',
700: '#27226D',
800: '#1D1A47',
900: '#14122B',
},
}
$base: #1809EF; $base-ink: #FFFFFF; $base-50: #F1F0FE; $base-100: #DAD8FD; $base-200: #B6B1FC; $base-300: #847CF4; $base-400: #564CE6; $base-500: #3329CC; $base-600: #2F279B; $base-700: #27226D; $base-800: #1D1A47; $base-900: #14122B; $base-hover: #1307C1; $base-subtle: #C0BCF4;
{
"color": {
"base": {
"value": "#1809EF",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F1F0FE",
"type": "color"
},
"100": {
"value": "#DAD8FD",
"type": "color"
},
"200": {
"value": "#B6B1FC",
"type": "color"
},
"300": {
"value": "#847CF4",
"type": "color"
},
"400": {
"value": "#564CE6",
"type": "color"
},
"500": {
"value": "#3329CC",
"type": "color"
},
"600": {
"value": "#2F279B",
"type": "color"
},
"700": {
"value": "#27226D",
"type": "color"
},
"800": {
"value": "#1D1A47",
"type": "color"
},
"900": {
"value": "#14122B",
"type": "color"
}
}
}
}