#190828 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #190828 works with other colors. Named schemes with #190828 in its natural role, and a note on why the supporting colors balance it.
Jet Black plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Jet Black sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Jet Black carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Jet Black is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Jet Black carrying the quiet middle.
Jet Black sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
How #190828 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #190828 at work across the surfaces designers actually ship.
:root {
--color-base: #190828;
--color-base-rgb: 25 8 40;
--color-base-oklch: oklch(18.2% 0.064 305.5);
--color-50: #F8F2FD;
--color-100: #ECDCF9;
--color-200: #D8BBF1;
--color-300: #BA8CE3;
--color-400: #9D62D0;
--color-500: #7E3FB5;
--color-600: #64378B;
--color-700: #492C62;
--color-800: #322041;
--color-900: #1F1628;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
jet-black: {
50: '#F8F2FD',
100: '#ECDCF9',
200: '#D8BBF1',
300: '#BA8CE3',
400: '#9D62D0',
500: '#7E3FB5',
600: '#64378B',
700: '#492C62',
800: '#322041',
900: '#1F1628',
},
}
$base: #190828; $base-ink: #FFFFFF; $base-50: #F8F2FD; $base-100: #ECDCF9; $base-200: #D8BBF1; $base-300: #BA8CE3; $base-400: #9D62D0; $base-500: #7E3FB5; $base-600: #64378B; $base-700: #492C62; $base-800: #322041; $base-900: #1F1628; $base-hover: #13061F; $base-subtle: #BC96DD;
{
"color": {
"base": {
"value": "#190828",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F2FD",
"type": "color"
},
"100": {
"value": "#ECDCF9",
"type": "color"
},
"200": {
"value": "#D8BBF1",
"type": "color"
},
"300": {
"value": "#BA8CE3",
"type": "color"
},
"400": {
"value": "#9D62D0",
"type": "color"
},
"500": {
"value": "#7E3FB5",
"type": "color"
},
"600": {
"value": "#64378B",
"type": "color"
},
"700": {
"value": "#492C62",
"type": "color"
},
"800": {
"value": "#322041",
"type": "color"
},
"900": {
"value": "#1F1628",
"type": "color"
}
}
}
}