#191C49 is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #191C49 works with other colors. Named schemes with #191C49 in its natural role, and a note on why the supporting colors balance it.
Navy opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Navy keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Navy plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Navy carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Navy is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Navy carrying the quiet middle.
How #191C49 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #191C49 at work across the surfaces designers actually ship.
:root {
--color-base: #191C49;
--color-base-rgb: 25 28 73;
--color-base-oklch: oklch(25.3% 0.082 275.9);
--color-50: #F3F4FB;
--color-100: #E0E1F5;
--color-200: #C2C5EA;
--color-300: #989CD7;
--color-400: #7076C2;
--color-500: #4F55A6;
--color-600: #42467F;
--color-700: #34365B;
--color-800: #25263C;
--color-900: #181925;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
navy: {
50: '#F3F4FB',
100: '#E0E1F5',
200: '#C2C5EA',
300: '#989CD7',
400: '#7076C2',
500: '#4F55A6',
600: '#42467F',
700: '#34365B',
800: '#25263C',
900: '#181925',
},
}
$base: #191C49; $base-ink: #FFFFFF; $base-50: #F3F4FB; $base-100: #E0E1F5; $base-200: #C2C5EA; $base-300: #989CD7; $base-400: #7076C2; $base-500: #4F55A6; $base-600: #42467F; $base-700: #34365B; $base-800: #25263C; $base-900: #181925; $base-hover: #14163A; $base-subtle: #AAADD8;
{
"color": {
"base": {
"value": "#191C49",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F3F4FB",
"type": "color"
},
"100": {
"value": "#E0E1F5",
"type": "color"
},
"200": {
"value": "#C2C5EA",
"type": "color"
},
"300": {
"value": "#989CD7",
"type": "color"
},
"400": {
"value": "#7076C2",
"type": "color"
},
"500": {
"value": "#4F55A6",
"type": "color"
},
"600": {
"value": "#42467F",
"type": "color"
},
"700": {
"value": "#34365B",
"type": "color"
},
"800": {
"value": "#25263C",
"type": "color"
},
"900": {
"value": "#181925",
"type": "color"
}
}
}
}