What color is #196BDD?

#196BDD is a medium, vivid blue. In RGB it is rgb(25, 107, 221), and in HSL hsl(215, 80%, 48%).

Is #196BDD accessible as text?

On white, #196BDD has a contrast ratio of 5.01:1 (passes WCAG AA for body text); on black it is 4.19:1 (fails). For text placed on #196BDD, use white for the best readability.

What is the closest Tailwind color to #196BDD?

The nearest Tailwind CSS token is blue-600 (#155DFC).

What colors go well with #196BDD?

#196BDD pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #DC8B18. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #196BDD below.

Is #196BDD good for buttons?

#196BDD works well for buttons and highlights, but use white text on #196BDD — black text only reaches 4.19:1, below the 4.5:1 needed for normal-size labels.

Is #196BDD the same as CSS royalblue?

No — #196BDD is not the CSS named color royalblue, but royalblue (#4169E1) is the closest CSS named color.

#196BDD Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #196BDD

Not just a swatch — here's how #196BDD works with other colors. Named schemes with #196BDD in its natural role, and a note on why the supporting colors balance it.

Tech Product Signal · 5 colors

Signal #196BDD Surface #14161A Highlight #F4F6F8 Secondary #5A6672 Accent #4D93FC

Royal Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Royal Blue.

Coastal Morning Lead · 5 colors

Lead #196BDD Accent #A5C4C1 Surface #DDDBBF Secondary #9AA0A1 Anchor #20344A

Royal Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Lead #196BDD Surface #EDE9D6 Anchor #5A2144 Accent #E4C2CA Secondary #322B2F

Royal Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F6F4EF Accent #196BDD Secondary #829CC4 Support #9D8F89 Ink #16140F

Royal Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Royal Blue carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Glow #196BDD Secondary #E76A76 Accent #F79152 Anchor #573B58 Surface #EEEBD6

Royal Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #196BDD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 6/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 36/100

Low

Middle-weight — neither delicate nor heavy.

Depth 48/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 28/100

Low

A faint retro warmth without tipping into sepia.

Luxury 48/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 73/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 90/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 12/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 62/100

High

Prints close, with a slight loss of vibrancy.

Pairs with #196BDD

For UI

For branding

For interior

For fashion

People also use #196BDD with

Turquoise Ultramarine Caramel Gainsboro Charcoal

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 5.0:1. Use

Subtle surface Use #D5E2F4 for cards and hover fills. Tint 80

Avoid beside #1829DC — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #196BDD at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #196BDD;
  --color-base-rgb: 25 107 221;
  --color-base-oklch: oklch(54.9% 0.190 258.5);
  --color-50: #F1F6FE;
  --color-100: #D9E8FC;
  --color-200: #B6D1F7;
  --color-300: #84AFEB;
  --color-400: #578EDB;
  --color-500: #346FC1;
  --color-600: #2F5993;
  --color-700: #274268;
  --color-800: #1D2D44;
  --color-900: #141D29;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  royal-blue: {
    50: '#F1F6FE',
    100: '#D9E8FC',
    200: '#B6D1F7',
    300: '#84AFEB',
    400: '#578EDB',
    500: '#346FC1',
    600: '#2F5993',
    700: '#274268',
    800: '#1D2D44',
    900: '#141D29',
  },
}

$base: #196BDD;
$base-ink: #FFFFFF;
$base-50: #F1F6FE;
$base-100: #D9E8FC;
$base-200: #B6D1F7;
$base-300: #84AFEB;
$base-400: #578EDB;
$base-500: #346FC1;
$base-600: #2F5993;
$base-700: #274268;
$base-800: #1D2D44;
$base-900: #141D29;
$base-hover: #1455B0;
$base-subtle: #BFD3EF;

{
    "color": {
        "base": {
            "value": "#196BDD",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F1F6FE",
                "type": "color"
            },
            "100": {
                "value": "#D9E8FC",
                "type": "color"
            },
            "200": {
                "value": "#B6D1F7",
                "type": "color"
            },
            "300": {
                "value": "#84AFEB",
                "type": "color"
            },
            "400": {
                "value": "#578EDB",
                "type": "color"
            },
            "500": {
                "value": "#346FC1",
                "type": "color"
            },
            "600": {
                "value": "#2F5993",
                "type": "color"
            },
            "700": {
                "value": "#274268",
                "type": "color"
            },
            "800": {
                "value": "#1D2D44",
                "type": "color"
            },
            "900": {
                "value": "#141D29",
                "type": "color"
            }
        }
    }
}