#201018 is a muted, temperate red. On the Color Lab it reads clean and engineered, quietly premium. It holds up as a large surface and is too dark to lead as a primary accent.
Not just a swatch — here's how #201018 works with other colors. Named schemes with #201018 in its natural role, and a note on why the supporting colors balance it.
Graphite plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Graphite sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Graphite carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Graphite is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Graphite carrying the quiet middle.
Graphite sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
How #201018 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #201018 at work across the surfaces designers actually ship.
:root {
--color-base: #201018;
--color-base-rgb: 32 16 24;
--color-base-oklch: oklch(19.9% 0.030 348.8);
--color-50: #FAF5F7;
--color-100: #F2E3EB;
--color-200: #E4C9D6;
--color-300: #CDA2B8;
--color-400: #B47E99;
--color-500: #975D7A;
--color-600: #754C61;
--color-700: #553A47;
--color-800: #382930;
--color-900: #231A1F;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
graphite: {
50: '#FAF5F7',
100: '#F2E3EB',
200: '#E4C9D6',
300: '#CDA2B8',
400: '#B47E99',
500: '#975D7A',
600: '#754C61',
700: '#553A47',
800: '#382930',
900: '#231A1F',
},
}
$base: #201018; $base-ink: #FFFFFF; $base-50: #FAF5F7; $base-100: #F2E3EB; $base-200: #E4C9D6; $base-300: #CDA2B8; $base-400: #B47E99; $base-500: #975D7A; $base-600: #754C61; $base-700: #553A47; $base-800: #382930; $base-900: #231A1F; $base-hover: #180C12; $base-subtle: #CBA8B9;
{
"color": {
"base": {
"value": "#201018",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FAF5F7",
"type": "color"
},
"100": {
"value": "#F2E3EB",
"type": "color"
},
"200": {
"value": "#E4C9D6",
"type": "color"
},
"300": {
"value": "#CDA2B8",
"type": "color"
},
"400": {
"value": "#B47E99",
"type": "color"
},
"500": {
"value": "#975D7A",
"type": "color"
},
"600": {
"value": "#754C61",
"type": "color"
},
"700": {
"value": "#553A47",
"type": "color"
},
"800": {
"value": "#382930",
"type": "color"
},
"900": {
"value": "#231A1F",
"type": "color"
}
}
}
}