#201243 is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #201243 works with other colors. Named schemes with #201243 in its natural role, and a note on why the supporting colors balance it.
Russian Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Russian Violet keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Russian Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.
How #201243 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #201243 at work across the surfaces designers actually ship.
:root {
--color-base: #201243;
--color-base-rgb: 32 18 67;
--color-base-oklch: oklch(23.5% 0.088 291.3);
--color-50: #F5F2FC;
--color-100: #E5DEF7;
--color-200: #CCBFEE;
--color-300: #A792DD;
--color-400: #8469C9;
--color-500: #6447AD;
--color-600: #513D85;
--color-700: #3D305F;
--color-800: #2A233E;
--color-900: #1B1726;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
russian-violet: {
50: '#F5F2FC',
100: '#E5DEF7',
200: '#CCBFEE',
300: '#A792DD',
400: '#8469C9',
500: '#6447AD',
600: '#513D85',
700: '#3D305F',
800: '#2A233E',
900: '#1B1726',
},
}
$base: #201243; $base-ink: #FFFFFF; $base-50: #F5F2FC; $base-100: #E5DEF7; $base-200: #CCBFEE; $base-300: #A792DD; $base-400: #8469C9; $base-500: #6447AD; $base-600: #513D85; $base-700: #3D305F; $base-800: #2A233E; $base-900: #1B1726; $base-hover: #1A0F37; $base-subtle: #B3A4DB;
{
"color": {
"base": {
"value": "#201243",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F5F2FC",
"type": "color"
},
"100": {
"value": "#E5DEF7",
"type": "color"
},
"200": {
"value": "#CCBFEE",
"type": "color"
},
"300": {
"value": "#A792DD",
"type": "color"
},
"400": {
"value": "#8469C9",
"type": "color"
},
"500": {
"value": "#6447AD",
"type": "color"
},
"600": {
"value": "#513D85",
"type": "color"
},
"700": {
"value": "#3D305F",
"type": "color"
},
"800": {
"value": "#2A233E",
"type": "color"
},
"900": {
"value": "#1B1726",
"type": "color"
}
}
}
}