#201759 is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #201759 works with other colors. Named schemes with #201759 in its natural role, and a note on why the supporting colors balance it.
Navy carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Navy adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Navy.
Navy opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Navy plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Navy is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Navy carrying the quiet middle.
How #201759 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #201759 at work across the surfaces designers actually ship.
:root {
--color-base: #201759;
--color-base-rgb: 32 23 89;
--color-base-oklch: oklch(26.5% 0.113 281.7);
--color-50: #F4F2FC;
--color-100: #E1DEF7;
--color-200: #C5BEEE;
--color-300: #9C92DE;
--color-400: #7568CA;
--color-500: #5446AE;
--color-600: #463C86;
--color-700: #36305F;
--color-800: #26223F;
--color-900: #191727;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
navy: {
50: '#F4F2FC',
100: '#E1DEF7',
200: '#C5BEEE',
300: '#9C92DE',
400: '#7568CA',
500: '#5446AE',
600: '#463C86',
700: '#36305F',
800: '#26223F',
900: '#191727',
},
}
$base: #201759; $base-ink: #FFFFFF; $base-50: #F4F2FC; $base-100: #E1DEF7; $base-200: #C5BEEE; $base-300: #9C92DE; $base-400: #7568CA; $base-500: #5446AE; $base-600: #463C86; $base-700: #36305F; $base-800: #26223F; $base-900: #191727; $base-hover: #191247; $base-subtle: #B0A9DE;
{
"color": {
"base": {
"value": "#201759",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F2FC",
"type": "color"
},
"100": {
"value": "#E1DEF7",
"type": "color"
},
"200": {
"value": "#C5BEEE",
"type": "color"
},
"300": {
"value": "#9C92DE",
"type": "color"
},
"400": {
"value": "#7568CA",
"type": "color"
},
"500": {
"value": "#5446AE",
"type": "color"
},
"600": {
"value": "#463C86",
"type": "color"
},
"700": {
"value": "#36305F",
"type": "color"
},
"800": {
"value": "#26223F",
"type": "color"
},
"900": {
"value": "#191727",
"type": "color"
}
}
}
}