What color is #201D91?

#201D91 is a dark blue-violet. In RGB it is rgb(32, 29, 145), and in HSL hsl(242, 67%, 34%).

Is #201D91 accessible as text?

On white, #201D91 has a contrast ratio of 12.76:1 (passes WCAG AA for body text); on black it is 1.65:1 (fails). For text placed on #201D91, use white for the best readability.

What is the closest Tailwind color to #201D91?

The nearest Tailwind CSS token is indigo-900 (#312C85).

What colors go well with #201D91?

#201D91 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #8D911D. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #201D91 below.

Is #201D91 good for buttons?

#201D91 works well for buttons and highlights, but use white text on #201D91 — black text only reaches 1.65:1, below the 4.5:1 needed for normal-size labels.

Is #201D91 the same as CSS darkblue?

No — #201D91 is not the CSS named color darkblue, but darkblue (#00008B) is the closest CSS named color.

#201D91 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #201D91

Not just a swatch — here's how #201D91 works with other colors. Named schemes with #201D91 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #201D91 Anchor #141210 Accent #DC9659 Secondary #252833 Surface #F3ECE3

Phthalo Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #201D91 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DB Accent #1E004E

Phthalo Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Phthalo Blue.

Coastal Morning Lead · 5 colors

Lead #201D91 Accent #A5C4C2 Surface #EAD5C0 Secondary #9AA0A1 Anchor #21344A

Phthalo Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #201D91 Secondary #7F4535 Surface #EED7C2 Accent #365247 Anchor #582239

Phthalo Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #201D91 Secondary #505A80 Support #9D8F88 Ink #18140F

Phthalo Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Phthalo Blue carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #201D91 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 13/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 24/100

Low

Firm and assertive — carries weight and contrast.

Depth 70/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 23/100

Low

Clean and current — no dusty, aged cast.

Luxury 66/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 69/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 49/100

Moderate

Workable accent with care around contrast.

Surface fit 18/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 70/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #201D91

For UI

For branding

For interior

For fashion

People also use #201D91 with

True Blue Rebecca Purple Olive Drab Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.8:1. Use

Subtle surface Use #CECDEE for cards and hover fills. Tint 80

Avoid beside #471D91 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #201D91 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #201D91;
  --color-base-rgb: 32 29 145;
  --color-base-oklch: oklch(33.6% 0.180 272.2);
  --color-50: #F2F2FD;
  --color-100: #DDDCF9;
  --color-200: #BDBBF1;
  --color-300: #8F8CE3;
  --color-400: #6562D0;
  --color-500: #433FB5;
  --color-600: #3A378B;
  --color-700: #2E2C62;
  --color-800: #212041;
  --color-900: #161628;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  phthalo-blue: {
    50: '#F2F2FD',
    100: '#DDDCF9',
    200: '#BDBBF1',
    300: '#8F8CE3',
    400: '#6562D0',
    500: '#433FB5',
    600: '#3A378B',
    700: '#2E2C62',
    800: '#212041',
    900: '#161628',
  },
}

$base: #201D91;
$base-ink: #FFFFFF;
$base-50: #F2F2FD;
$base-100: #DDDCF9;
$base-200: #BDBBF1;
$base-300: #8F8CE3;
$base-400: #6562D0;
$base-500: #433FB5;
$base-600: #3A378B;
$base-700: #2E2C62;
$base-800: #212041;
$base-900: #161628;
$base-hover: #1A1774;
$base-subtle: #B5B3E6;

{
    "color": {
        "base": {
            "value": "#201D91",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F2F2FD",
                "type": "color"
            },
            "100": {
                "value": "#DDDCF9",
                "type": "color"
            },
            "200": {
                "value": "#BDBBF1",
                "type": "color"
            },
            "300": {
                "value": "#8F8CE3",
                "type": "color"
            },
            "400": {
                "value": "#6562D0",
                "type": "color"
            },
            "500": {
                "value": "#433FB5",
                "type": "color"
            },
            "600": {
                "value": "#3A378B",
                "type": "color"
            },
            "700": {
                "value": "#2E2C62",
                "type": "color"
            },
            "800": {
                "value": "#212041",
                "type": "color"
            },
            "900": {
                "value": "#161628",
                "type": "color"
            }
        }
    }
}

Palettes built on #201D91

Color Lab

Pairs with #201D91

UI roles & guardrails

In real applications

Scales

Every model

Export