#230204 is a deep, warm red-orange. On the Color Lab it reads organic and grounded, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #230204 works with other colors. Named schemes with #230204 in its natural role, and a note on why the supporting colors balance it.
This palette keeps Jet Black as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Jet Black plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Jet Black holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.
Jet Black sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Jet Black is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Jet Black carrying the quiet middle.
How #230204 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #230204 at work across the surfaces designers actually ship.
:root {
--color-base: #230204;
--color-base-rgb: 35 2 4;
--color-base-oklch: oklch(16.7% 0.060 21.4);
--color-50: #FEF0F1;
--color-100: #FDD8DA;
--color-200: #FAB2B7;
--color-300: #F17E86;
--color-400: #E34F59;
--color-500: #C92C36;
--color-600: #982A31;
--color-700: #6B2328;
--color-800: #461B1E;
--color-900: #2B1314;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
jet-black: {
50: '#FEF0F1',
100: '#FDD8DA',
200: '#FAB2B7',
300: '#F17E86',
400: '#E34F59',
500: '#C92C36',
600: '#982A31',
700: '#6B2328',
800: '#461B1E',
900: '#2B1314',
},
}
$base: #230204; $base-ink: #FFFFFF; $base-50: #FEF0F1; $base-100: #FDD8DA; $base-200: #FAB2B7; $base-300: #F17E86; $base-400: #E34F59; $base-500: #C92C36; $base-600: #982A31; $base-700: #6B2328; $base-800: #461B1E; $base-900: #2B1314; $base-hover: #1B0203; $base-subtle: #E8888E;
{
"color": {
"base": {
"value": "#230204",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F1",
"type": "color"
},
"100": {
"value": "#FDD8DA",
"type": "color"
},
"200": {
"value": "#FAB2B7",
"type": "color"
},
"300": {
"value": "#F17E86",
"type": "color"
},
"400": {
"value": "#E34F59",
"type": "color"
},
"500": {
"value": "#C92C36",
"type": "color"
},
"600": {
"value": "#982A31",
"type": "color"
},
"700": {
"value": "#6B2328",
"type": "color"
},
"800": {
"value": "#461B1E",
"type": "color"
},
"900": {
"value": "#2B1314",
"type": "color"
}
}
}
}