What color is #232D71?

#232D71 is a dark blue-violet. In RGB it is rgb(35, 45, 113), and in HSL hsl(232, 53%, 29%).

Is #232D71 accessible as text?

On white, #232D71 has a contrast ratio of 12.46:1 (passes WCAG AA for body text); on black it is 1.69:1 (fails). For text placed on #232D71, use white for the best readability.

What is the closest Tailwind color to #232D71?

The nearest Tailwind CSS token is indigo-900 (#312C85).

What colors go well with #232D71?

#232D71 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #716723. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #232D71 below.

Is #232D71 good for buttons?

#232D71 works well for buttons and highlights, but use white text on #232D71 — black text only reaches 1.69:1, below the 4.5:1 needed for normal-size labels.

Is #232D71 the same as CSS midnightblue?

No — #232D71 is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color.

#232D71 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #232D71

Not just a swatch — here's how #232D71 works with other colors. Named schemes with #232D71 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #232D71 Anchor #141210 Accent #DC9659 Secondary #252833 Surface #F3ECE3

Yale Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #232D71 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DB Accent #1A0E3B

Yale Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Yale Blue.

Coastal Morning Lead · 5 colors

Lead #232D71 Accent #A5C4C2 Surface #EAD5C0 Secondary #9AA0A1 Anchor #21344A

Yale Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #232D71 Secondary #7F4535 Surface #EED7C2 Accent #365247 Anchor #582239

Yale Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #232D71 Secondary #535A73 Support #9D8F88 Ink #18140F

Yale Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Yale Blue carrying the quiet middle.

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Color Lab

How #232D71 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 24/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 28/100

Low

Firm and assertive — carries weight and contrast.

Depth 67/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 37/100

Low

A faint retro warmth without tipping into sepia.

Luxury 72/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 45/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 50/100

Moderate

Workable accent with care around contrast.

Surface fit 28/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 80/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #232D71

For UI

For branding

For interior

For fashion

People also use #232D71 with

Teal Blue Indigo Dark Olive Green Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.5:1. Use

Subtle surface Use #CDD1E9 for cards and hover fills. Tint 80

Avoid beside #322371 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #232D71 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #232D71;
  --color-base-rgb: 35 45 113;
  --color-base-oklch: oklch(33.3% 0.117 272.1);
  --color-50: #F3F4FC;
  --color-100: #DFE2F6;
  --color-200: #C1C6EC;
  --color-300: #959FDA;
  --color-400: #6D79C5;
  --color-500: #4C58A9;
  --color-600: #404982;
  --color-700: #32385D;
  --color-800: #24273D;
  --color-900: #171926;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  yale-blue: {
    50: '#F3F4FC',
    100: '#DFE2F6',
    200: '#C1C6EC',
    300: '#959FDA',
    400: '#6D79C5',
    500: '#4C58A9',
    600: '#404982',
    700: '#32385D',
    800: '#24273D',
    900: '#171926',
  },
}

$base: #232D71;
$base-ink: #FFFFFF;
$base-50: #F3F4FC;
$base-100: #DFE2F6;
$base-200: #C1C6EC;
$base-300: #959FDA;
$base-400: #6D79C5;
$base-500: #4C58A9;
$base-600: #404982;
$base-700: #32385D;
$base-800: #24273D;
$base-900: #171926;
$base-hover: #1C245B;
$base-subtle: #B3B9DF;

{
    "color": {
        "base": {
            "value": "#232D71",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F3F4FC",
                "type": "color"
            },
            "100": {
                "value": "#DFE2F6",
                "type": "color"
            },
            "200": {
                "value": "#C1C6EC",
                "type": "color"
            },
            "300": {
                "value": "#959FDA",
                "type": "color"
            },
            "400": {
                "value": "#6D79C5",
                "type": "color"
            },
            "500": {
                "value": "#4C58A9",
                "type": "color"
            },
            "600": {
                "value": "#404982",
                "type": "color"
            },
            "700": {
                "value": "#32385D",
                "type": "color"
            },
            "800": {
                "value": "#24273D",
                "type": "color"
            },
            "900": {
                "value": "#171926",
                "type": "color"
            }
        }
    }
}