Nearest named color: Egyptian Blue
#23359B
#23359B
Nearest named
Egyptian Blue
Family
Blue
Lightness
38.7%
Chroma
0.166
Hue angle
269.0°
Temperature
Cool
Contrast on white
10.22:1 · AAA
Contrast on black
1.82:1 · Fail
Web-safe
#333399
CSS oklch()
39% 0.17 269

#23359B is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and sits well as a supporting tone.

Palettes built on #23359B

Not just a swatch — here's how #23359B works with other colors. Named schemes with #23359B in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Egyptian Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Tech Product Signal · 5 colors

Egyptian Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Egyptian Blue.

Vintage Leather Lead · 5 colors

Egyptian Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Egyptian Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Egyptian Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Egyptian Blue carrying the quiet middle.

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Color Lab

How #23359B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 12/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 28/100
Low
Firm and assertive — carries weight and contrast.
Depth 64/100
High
Deep and grounding — anchors a layout, strong dark-mode base.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 28/100
Low
A faint retro warmth without tipping into sepia.
Luxury 63/100
High
Restrained and premium — deep, quiet, high-end packaging and fashion.
Brand distinctiveness 45/100
Moderate
Recognisable but shares space with nearby hues.
UI accent fit 68/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 15/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 71/100
High
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #23359B

For UI
For branding
For interior
For fashion

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 10.2:1. Use
Subtle surface Use #D0D5ED for cards and hover fills. Tint 80
Avoid beside #39239A — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #23359B at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #23359B;
  --color-base-rgb: 35 53 155;
  --color-base-oklch: oklch(38.7% 0.166 269.0);
  --color-50: #F2F4FD;
  --color-100: #DDE1F8;
  --color-200: #BDC4F0;
  --color-300: #8F9BE0;
  --color-400: #6574CD;
  --color-500: #4354B2;
  --color-600: #3A4588;
  --color-700: #2E3661;
  --color-800: #212640;
  --color-900: #161927;
  --color-on-base: #FFFFFF;
}