What color is #24031B?

#24031B is a very dark, vivid magenta. In RGB it is rgb(36, 3, 27), and in HSL hsl(316, 85%, 8%).

Is #24031B accessible as text?

On white, #24031B has a contrast ratio of 19.02:1 (passes WCAG AA for body text); on black it is 1.10:1 (fails). For text placed on #24031B, use white for the best readability.

What is the closest Tailwind color to #24031B?

The nearest Tailwind CSS token is mauve-900 (#1D161E).

What colors go well with #24031B?

#24031B pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #03260C. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #24031B below.

Is #24031B good for buttons?

#24031B works well for buttons and highlights, but use white text on #24031B — black text only reaches 1.10:1, below the 4.5:1 needed for normal-size labels.

Is #24031B the same as CSS midnightblue?

No — #24031B is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#24031B Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #24031B

Not just a swatch — here's how #24031B works with other colors. Named schemes with #24031B in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Lead #24031B Secondary #7D472D Surface #ECD8C1 Accent #454F38 Anchor #592233

Jet Black plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Warm Autumn Interior Dominant · 5 colors

Dominant #24031B Secondary #BA6032 Accent #7D7540 Surface #F5EBDD Anchor #3C2922

This palette keeps Jet Black as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Japanese Sand Base · 5 colors

Base #24031B Surface #F1E8DC Highlight #F7F0E7 Secondary #BCADA0 Ink #2B2723

Jet Black sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Luxury Packaging Feature · 5 colors

Feature #24031B Anchor #141210 Accent #D69B51 Secondary #30252C Surface #F3EDE3

Jet Black carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #24031B Secondary #3C2F37 Support #9C9087 Ink #18140F

Jet Black is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Jet Black carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #24031B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 57/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 19/100

Very low

Firm and assertive — carries weight and contrast.

Depth 79/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 6/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 35/100

Low

A faint retro warmth without tipping into sepia.

Luxury 81/100

Very high

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 26/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 10/100

Very low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 53/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 93/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #24031B

For UI

For branding

For interior

For fashion

People also use #24031B with

Deep Purple Jet Black Graphite Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 19.0:1. Use

Subtle surface Use #EDB3DD for cards and hover fills. Tint 80

Avoid beside #260311 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #24031B at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #24031B;
  --color-base-rgb: 36 3 27;
  --color-base-oklch: oklch(18.2% 0.068 340.5);
  --color-50: #FEF0FB;
  --color-100: #FDD8F3;
  --color-200: #F9B4E6;
  --color-300: #EE81D1;
  --color-400: #DF53BA;
  --color-500: #C5309D;
  --color-600: #962C7A;
  --color-700: #6A2557;
  --color-800: #451C3A;
  --color-900: #2A1324;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  jet-black: {
    50: '#FEF0FB',
    100: '#FDD8F3',
    200: '#F9B4E6',
    300: '#EE81D1',
    400: '#DF53BA',
    500: '#C5309D',
    600: '#962C7A',
    700: '#6A2557',
    800: '#451C3A',
    900: '#2A1324',
  },
}

$base: #24031B;
$base-ink: #FFFFFF;
$base-50: #FEF0FB;
$base-100: #FDD8F3;
$base-200: #F9B4E6;
$base-300: #EE81D1;
$base-400: #DF53BA;
$base-500: #C5309D;
$base-600: #962C7A;
$base-700: #6A2557;
$base-800: #451C3A;
$base-900: #2A1324;
$base-hover: #1E0217;
$base-subtle: #E68BCE;

{
    "color": {
        "base": {
            "value": "#24031B",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0FB",
                "type": "color"
            },
            "100": {
                "value": "#FDD8F3",
                "type": "color"
            },
            "200": {
                "value": "#F9B4E6",
                "type": "color"
            },
            "300": {
                "value": "#EE81D1",
                "type": "color"
            },
            "400": {
                "value": "#DF53BA",
                "type": "color"
            },
            "500": {
                "value": "#C5309D",
                "type": "color"
            },
            "600": {
                "value": "#962C7A",
                "type": "color"
            },
            "700": {
                "value": "#6A2557",
                "type": "color"
            },
            "800": {
                "value": "#451C3A",
                "type": "color"
            },
            "900": {
                "value": "#2A1324",
                "type": "color"
            }
        }
    }
}

Palettes built on #24031B

Color Lab

Pairs with #24031B

UI roles & guardrails

In real applications

Scales

Every model

Export