#240604 is a deep, warm orange. On the Color Lab it reads organic and grounded, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #240604 works with other colors. Named schemes with #240604 in its natural role, and a note on why the supporting colors balance it.
This palette keeps Jet Black as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Jet Black plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Jet Black holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.
Jet Black sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Jet Black is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Jet Black carrying the quiet middle.
How #240604 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #240604 at work across the surfaces designers actually ship.
:root {
--color-base: #240604;
--color-base-rgb: 36 6 4;
--color-base-oklch: oklch(17.9% 0.053 29.0);
--color-50: #FEF2F1;
--color-100: #FCDCD9;
--color-200: #F7BAB6;
--color-300: #EB8B84;
--color-400: #DB6057;
--color-500: #C13D34;
--color-600: #93362F;
--color-700: #682B27;
--color-800: #44201D;
--color-900: #291514;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
jet-black: {
50: '#FEF2F1',
100: '#FCDCD9',
200: '#F7BAB6',
300: '#EB8B84',
400: '#DB6057',
500: '#C13D34',
600: '#93362F',
700: '#682B27',
800: '#44201D',
900: '#291514',
},
}
$base: #240604; $base-ink: #FFFFFF; $base-50: #FEF2F1; $base-100: #FCDCD9; $base-200: #F7BAB6; $base-300: #EB8B84; $base-400: #DB6057; $base-500: #C13D34; $base-600: #93362F; $base-700: #682B27; $base-800: #44201D; $base-900: #291514; $base-hover: #1D0503; $base-subtle: #E3948E;
{
"color": {
"base": {
"value": "#240604",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF2F1",
"type": "color"
},
"100": {
"value": "#FCDCD9",
"type": "color"
},
"200": {
"value": "#F7BAB6",
"type": "color"
},
"300": {
"value": "#EB8B84",
"type": "color"
},
"400": {
"value": "#DB6057",
"type": "color"
},
"500": {
"value": "#C13D34",
"type": "color"
},
"600": {
"value": "#93362F",
"type": "color"
},
"700": {
"value": "#682B27",
"type": "color"
},
"800": {
"value": "#44201D",
"type": "color"
},
"900": {
"value": "#291514",
"type": "color"
}
}
}
}