#24070F is a muted, warm red. On the Color Lab it reads quietly premium, restrained and easy to live with. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #24070F works with other colors. Named schemes with #24070F in its natural role, and a note on why the supporting colors balance it.
Jet Black plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
This palette keeps Jet Black as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Jet Black sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Jet Black carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Jet Black is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Jet Black carrying the quiet middle.
How #24070F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #24070F at work across the surfaces designers actually ship.
:root {
--color-base: #24070F;
--color-base-rgb: 36 7 15;
--color-base-oklch: oklch(18.4% 0.051 6.1);
--color-50: #FDF2F5;
--color-100: #F9DCE4;
--color-200: #F1BBCA;
--color-300: #E38CA5;
--color-400: #D06281;
--color-500: #B53F61;
--color-600: #8B374F;
--color-700: #622C3C;
--color-800: #412029;
--color-900: #28161B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
jet-black: {
50: '#FDF2F5',
100: '#F9DCE4',
200: '#F1BBCA',
300: '#E38CA5',
400: '#D06281',
500: '#B53F61',
600: '#8B374F',
700: '#622C3C',
800: '#412029',
900: '#28161B',
},
}
$base: #24070F; $base-ink: #FFFFFF; $base-50: #FDF2F5; $base-100: #F9DCE4; $base-200: #F1BBCA; $base-300: #E38CA5; $base-400: #D06281; $base-500: #B53F61; $base-600: #8B374F; $base-700: #622C3C; $base-800: #412029; $base-900: #28161B; $base-hover: #1B050C; $base-subtle: #DC95A9;
{
"color": {
"base": {
"value": "#24070F",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FDF2F5",
"type": "color"
},
"100": {
"value": "#F9DCE4",
"type": "color"
},
"200": {
"value": "#F1BBCA",
"type": "color"
},
"300": {
"value": "#E38CA5",
"type": "color"
},
"400": {
"value": "#D06281",
"type": "color"
},
"500": {
"value": "#B53F61",
"type": "color"
},
"600": {
"value": "#8B374F",
"type": "color"
},
"700": {
"value": "#622C3C",
"type": "color"
},
"800": {
"value": "#412029",
"type": "color"
},
"900": {
"value": "#28161B",
"type": "color"
}
}
}
}