#243DAA is a mid-toned, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #243DAA works with other colors. Named schemes with #243DAA in its natural role, and a note on why the supporting colors balance it.
Cobalt Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Cobalt Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Cobalt Blue.
Cobalt Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cobalt Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cobalt Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cobalt Blue carrying the quiet middle.
How #243DAA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #243DAA at work across the surfaces designers actually ship.
:root {
--color-base: #243DAA;
--color-base-rgb: 36 61 170;
--color-base-oklch: oklch(41.6% 0.176 267.6);
--color-50: #F2F4FD;
--color-100: #DDE2F9;
--color-200: #BCC5F1;
--color-300: #8E9DE2;
--color-400: #6377CF;
--color-500: #4156B4;
--color-600: #384789;
--color-700: #2D3762;
--color-800: #212740;
--color-900: #161927;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cobalt-blue: {
50: '#F2F4FD',
100: '#DDE2F9',
200: '#BCC5F1',
300: '#8E9DE2',
400: '#6377CF',
500: '#4156B4',
600: '#384789',
700: '#2D3762',
800: '#212740',
900: '#161927',
},
}
$base: #243DAA; $base-ink: #FFFFFF; $base-50: #F2F4FD; $base-100: #DDE2F9; $base-200: #BCC5F1; $base-300: #8E9DE2; $base-400: #6377CF; $base-500: #4156B4; $base-600: #384789; $base-700: #2D3762; $base-800: #212740; $base-900: #161927; $base-hover: #1D3087; $base-subtle: #BAC3E8;
{
"color": {
"base": {
"value": "#243DAA",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F2F4FD",
"type": "color"
},
"100": {
"value": "#DDE2F9",
"type": "color"
},
"200": {
"value": "#BCC5F1",
"type": "color"
},
"300": {
"value": "#8E9DE2",
"type": "color"
},
"400": {
"value": "#6377CF",
"type": "color"
},
"500": {
"value": "#4156B4",
"type": "color"
},
"600": {
"value": "#384789",
"type": "color"
},
"700": {
"value": "#2D3762",
"type": "color"
},
"800": {
"value": "#212740",
"type": "color"
},
"900": {
"value": "#161927",
"type": "color"
}
}
}
}