#253274 is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #253274 works with other colors. Named schemes with #253274 in its natural role, and a note on why the supporting colors balance it.
Yale Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Yale Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Yale Blue.
Yale Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Yale Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Yale Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Yale Blue carrying the quiet middle.
How #253274 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #253274 at work across the surfaces designers actually ship.
:root {
--color-base: #253274;
--color-base-rgb: 37 50 116;
--color-base-oklch: oklch(34.7% 0.114 270.9);
--color-50: #F3F4FC;
--color-100: #DFE3F6;
--color-200: #C1C8EB;
--color-300: #96A1D9;
--color-400: #6E7CC4;
--color-500: #4D5CA8;
--color-600: #414B81;
--color-700: #32395C;
--color-800: #24283D;
--color-900: #181A26;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
yale-blue: {
50: '#F3F4FC',
100: '#DFE3F6',
200: '#C1C8EB',
300: '#96A1D9',
400: '#6E7CC4',
500: '#4D5CA8',
600: '#414B81',
700: '#32395C',
800: '#24283D',
900: '#181A26',
},
}
$base: #253274; $base-ink: #FFFFFF; $base-50: #F3F4FC; $base-100: #DFE3F6; $base-200: #C1C8EB; $base-300: #96A1D9; $base-400: #6E7CC4; $base-500: #4D5CA8; $base-600: #414B81; $base-700: #32395C; $base-800: #24283D; $base-900: #181A26; $base-hover: #1D285D; $base-subtle: #B4BBDF;
{
"color": {
"base": {
"value": "#253274",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F3F4FC",
"type": "color"
},
"100": {
"value": "#DFE3F6",
"type": "color"
},
"200": {
"value": "#C1C8EB",
"type": "color"
},
"300": {
"value": "#96A1D9",
"type": "color"
},
"400": {
"value": "#6E7CC4",
"type": "color"
},
"500": {
"value": "#4D5CA8",
"type": "color"
},
"600": {
"value": "#414B81",
"type": "color"
},
"700": {
"value": "#32395C",
"type": "color"
},
"800": {
"value": "#24283D",
"type": "color"
},
"900": {
"value": "#181A26",
"type": "color"
}
}
}
}