#262B68 is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #262B68 works with other colors. Named schemes with #262B68 in its natural role, and a note on why the supporting colors balance it.
Yale Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Yale Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Yale Blue.
Yale Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Yale Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Yale Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Yale Blue carrying the quiet middle.
How #262B68 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #262B68 at work across the surfaces designers actually ship.
:root {
--color-base: #262B68;
--color-base-rgb: 38 43 104;
--color-base-oklch: oklch(32.3% 0.105 275.3);
--color-50: #F3F4FB;
--color-100: #E1E2F5;
--color-200: #C4C7E9;
--color-300: #9A9FD5;
--color-400: #7379BF;
--color-500: #5259A3;
--color-600: #44497E;
--color-700: #35385A;
--color-800: #25273C;
--color-900: #181925;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
yale-blue: {
50: '#F3F4FB',
100: '#E1E2F5',
200: '#C4C7E9',
300: '#9A9FD5',
400: '#7379BF',
500: '#5259A3',
600: '#44497E',
700: '#35385A',
800: '#25273C',
900: '#181925',
},
}
$base: #262B68; $base-ink: #FFFFFF; $base-50: #F3F4FB; $base-100: #E1E2F5; $base-200: #C4C7E9; $base-300: #9A9FD5; $base-400: #7379BF; $base-500: #5259A3; $base-600: #44497E; $base-700: #35385A; $base-800: #25273C; $base-900: #181925; $base-hover: #1F2353; $base-subtle: #B5B8DB;
{
"color": {
"base": {
"value": "#262B68",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F3F4FB",
"type": "color"
},
"100": {
"value": "#E1E2F5",
"type": "color"
},
"200": {
"value": "#C4C7E9",
"type": "color"
},
"300": {
"value": "#9A9FD5",
"type": "color"
},
"400": {
"value": "#7379BF",
"type": "color"
},
"500": {
"value": "#5259A3",
"type": "color"
},
"600": {
"value": "#44497E",
"type": "color"
},
"700": {
"value": "#35385A",
"type": "color"
},
"800": {
"value": "#25273C",
"type": "color"
},
"900": {
"value": "#181925",
"type": "color"
}
}
}
}