What color is #262F73?

#262F73 is a dark blue-violet. In RGB it is rgb(38, 47, 115), and in HSL hsl(233, 50%, 30%).

Is #262F73 accessible as text?

On white, #262F73 has a contrast ratio of 12.09:1 (passes WCAG AA for body text); on black it is 1.74:1 (fails). For text placed on #262F73, use white for the best readability.

What is the closest Tailwind color to #262F73?

The nearest Tailwind CSS token is indigo-900 (#312C85).

What colors go well with #262F73?

#262F73 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #736A26. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #262F73 below.

Is #262F73 good for buttons?

#262F73 works well for buttons and highlights, but use white text on #262F73 — black text only reaches 1.74:1, below the 4.5:1 needed for normal-size labels.

Is #262F73 the same as CSS midnightblue?

No — #262F73 is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color.

#262F73 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #262F73

Not just a swatch — here's how #262F73 works with other colors. Named schemes with #262F73 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #262F73 Anchor #141210 Accent #DC9659 Secondary #252833 Surface #F3ECE3

Yale Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #262F73 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DB Accent #1C103D

Yale Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Yale Blue.

Coastal Morning Lead · 5 colors

Lead #262F73 Accent #A5C4C2 Surface #EAD5C0 Secondary #9AA0A1 Anchor #21344A

Yale Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #262F73 Secondary #7F4535 Surface #EED7C2 Accent #365247 Anchor #582239

Yale Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #262F73 Secondary #565D75 Support #9D8F88 Ink #18140F

Yale Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Yale Blue carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #262F73 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 25/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 29/100

Low

Firm and assertive — carries weight and contrast.

Depth 66/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 38/100

Low

A faint retro warmth without tipping into sepia.

Luxury 71/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 45/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 52/100

Moderate

Workable accent with care around contrast.

Surface fit 27/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 81/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #262F73

For UI

For branding

For interior

For fashion

People also use #262F73 with

Teal Blue Indigo Dark Olive Green Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.1:1. Use

Subtle surface Use #CED1E8 for cards and hover fills. Tint 80

Avoid beside #372673 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #262F73 at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #262F73;
  --color-base-rgb: 38 47 115;
  --color-base-oklch: oklch(34.0% 0.116 272.9);
  --color-50: #F3F4FC;
  --color-100: #E0E2F5;
  --color-200: #C2C7EB;
  --color-300: #979FD8;
  --color-400: #7079C2;
  --color-500: #4E59A6;
  --color-600: #424980;
  --color-700: #33385C;
  --color-800: #24273C;
  --color-900: #181925;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  yale-blue: {
    50: '#F3F4FC',
    100: '#E0E2F5',
    200: '#C2C7EB',
    300: '#979FD8',
    400: '#7079C2',
    500: '#4E59A6',
    600: '#424980',
    700: '#33385C',
    800: '#24273C',
    900: '#181925',
  },
}

$base: #262F73;
$base-ink: #FFFFFF;
$base-50: #F3F4FC;
$base-100: #E0E2F5;
$base-200: #C2C7EB;
$base-300: #979FD8;
$base-400: #7079C2;
$base-500: #4E59A6;
$base-600: #424980;
$base-700: #33385C;
$base-800: #24273C;
$base-900: #181925;
$base-hover: #1F265C;
$base-subtle: #B5BADE;

{
    "color": {
        "base": {
            "value": "#262F73",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F3F4FC",
                "type": "color"
            },
            "100": {
                "value": "#E0E2F5",
                "type": "color"
            },
            "200": {
                "value": "#C2C7EB",
                "type": "color"
            },
            "300": {
                "value": "#979FD8",
                "type": "color"
            },
            "400": {
                "value": "#7079C2",
                "type": "color"
            },
            "500": {
                "value": "#4E59A6",
                "type": "color"
            },
            "600": {
                "value": "#424980",
                "type": "color"
            },
            "700": {
                "value": "#33385C",
                "type": "color"
            },
            "800": {
                "value": "#24273C",
                "type": "color"
            },
            "900": {
                "value": "#181925",
                "type": "color"
            }
        }
    }
}