#273166 is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #273166 works with other colors. Named schemes with #273166 in its natural role, and a note on why the supporting colors balance it.
Yale Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Yale Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Yale Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Yale Blue.
Yale Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Yale Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Yale Blue carrying the quiet middle.
How #273166 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #273166 at work across the surfaces designers actually ship.
:root {
--color-base: #273166;
--color-base-rgb: 39 49 102;
--color-base-oklch: oklch(33.5% 0.093 272.4);
--color-50: #F4F5FB;
--color-100: #E1E4F4;
--color-200: #C4CAE8;
--color-300: #9BA4D5;
--color-400: #7480BE;
--color-500: #5360A2;
--color-600: #454E7D;
--color-700: #353B5A;
--color-800: #26293B;
--color-900: #191B25;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
yale-blue: {
50: '#F4F5FB',
100: '#E1E4F4',
200: '#C4CAE8',
300: '#9BA4D5',
400: '#7480BE',
500: '#5360A2',
600: '#454E7D',
700: '#353B5A',
800: '#26293B',
900: '#191B25',
},
}
$base: #273166; $base-ink: #FFFFFF; $base-50: #F4F5FB; $base-100: #E1E4F4; $base-200: #C4CAE8; $base-300: #9BA4D5; $base-400: #7480BE; $base-500: #5360A2; $base-600: #454E7D; $base-700: #353B5A; $base-800: #26293B; $base-900: #191B25; $base-hover: #1F2853; $base-subtle: #B5BBDB;
{
"color": {
"base": {
"value": "#273166",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F5FB",
"type": "color"
},
"100": {
"value": "#E1E4F4",
"type": "color"
},
"200": {
"value": "#C4CAE8",
"type": "color"
},
"300": {
"value": "#9BA4D5",
"type": "color"
},
"400": {
"value": "#7480BE",
"type": "color"
},
"500": {
"value": "#5360A2",
"type": "color"
},
"600": {
"value": "#454E7D",
"type": "color"
},
"700": {
"value": "#353B5A",
"type": "color"
},
"800": {
"value": "#26293B",
"type": "color"
},
"900": {
"value": "#191B25",
"type": "color"
}
}
}
}