What color is #280616?

#280616 is a very dark, vivid pink. In RGB it is rgb(40, 6, 22), and in HSL hsl(332, 74%, 9%).

Is #280616 accessible as text?

On white, #280616 has a contrast ratio of 18.62:1 (passes WCAG AA for body text); on black it is 1.13:1 (fails). For text placed on #280616, use white for the best readability.

What is the closest Tailwind color to #280616?

The nearest Tailwind CSS token is mauve-900 (#1D161E).

What colors go well with #280616?

#280616 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #062818. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #280616 below.

Is #280616 good for buttons?

#280616 works well for buttons and highlights, but use white text on #280616 — black text only reaches 1.13:1, below the 4.5:1 needed for normal-size labels.

Is #280616 the same as CSS midnightblue?

No — #280616 is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#280616 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #280616

Not just a swatch — here's how #280616 works with other colors. Named schemes with #280616 in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Lead #280616 Secondary #7D482B Surface #EBD9C1 Accent #454F39 Anchor #5A2231

Graphite plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Warm Autumn Interior Dominant · 5 colors

Dominant #280616 Secondary #B9612E Accent #7B7641 Surface #F5EBDD Anchor #3C2921

This palette keeps Graphite as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Japanese Sand Base · 5 colors

Base #280616 Surface #F1E8DC Highlight #F7F1E7 Secondary #BCAEA0 Ink #2B2723

Graphite sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Luxury Packaging Feature · 5 colors

Feature #280616 Anchor #141210 Accent #D49C50 Secondary #312529 Surface #F3EDE3

Graphite carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #280616 Secondary #403237 Support #9C9087 Ink #17140F

Graphite is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Graphite carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #280616 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 60/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 20/100

Low

Firm and assertive — carries weight and contrast.

Depth 78/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 17/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 36/100

Low

A faint retro warmth without tipping into sepia.

Luxury 79/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 23/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 11/100

Very low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 54/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 93/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #280616

For UI

For branding

For interior

For fashion

People also use #280616 with

Russian Violet Graphite Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 18.6:1. Use

Subtle surface Use #E9B8CF for cards and hover fills. Tint 80

Avoid beside #28060A — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #280616 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #280616;
  --color-base-rgb: 40 6 22;
  --color-base-oklch: oklch(19.4% 0.061 354.8);
  --color-50: #FEF1F7;
  --color-100: #FBDBEA;
  --color-200: #F4B8D4;
  --color-300: #E788B4;
  --color-400: #D65C95;
  --color-500: #BC3976;
  --color-600: #8F335E;
  --color-700: #652A45;
  --color-800: #421F2F;
  --color-900: #29151E;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  graphite: {
    50: '#FEF1F7',
    100: '#FBDBEA',
    200: '#F4B8D4',
    300: '#E788B4',
    400: '#D65C95',
    500: '#BC3976',
    600: '#8F335E',
    700: '#652A45',
    800: '#421F2F',
    900: '#29151E',
  },
}

$base: #280616;
$base-ink: #FFFFFF;
$base-50: #FEF1F7;
$base-100: #FBDBEA;
$base-200: #F4B8D4;
$base-300: #E788B4;
$base-400: #D65C95;
$base-500: #BC3976;
$base-600: #8F335E;
$base-700: #652A45;
$base-800: #421F2F;
$base-900: #29151E;
$base-hover: #200511;
$base-subtle: #E192B7;

{
    "color": {
        "base": {
            "value": "#280616",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF1F7",
                "type": "color"
            },
            "100": {
                "value": "#FBDBEA",
                "type": "color"
            },
            "200": {
                "value": "#F4B8D4",
                "type": "color"
            },
            "300": {
                "value": "#E788B4",
                "type": "color"
            },
            "400": {
                "value": "#D65C95",
                "type": "color"
            },
            "500": {
                "value": "#BC3976",
                "type": "color"
            },
            "600": {
                "value": "#8F335E",
                "type": "color"
            },
            "700": {
                "value": "#652A45",
                "type": "color"
            },
            "800": {
                "value": "#421F2F",
                "type": "color"
            },
            "900": {
                "value": "#29151E",
                "type": "color"
            }
        }
    }
}