What color is #28071A?

#28071A is a very dark, vivid pink. In RGB it is rgb(40, 7, 26), and in HSL hsl(325, 70%, 9%).

Is #28071A accessible as text?

On white, #28071A has a contrast ratio of 18.49:1 (passes WCAG AA for body text); on black it is 1.14:1 (fails). For text placed on #28071A, use white for the best readability.

What is the closest Tailwind color to #28071A?

The nearest Tailwind CSS token is mauve-900 (#1D161E).

What colors go well with #28071A?

#28071A pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #072714. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #28071A below.

Is #28071A good for buttons?

#28071A works well for buttons and highlights, but use white text on #28071A — black text only reaches 1.14:1, below the 4.5:1 needed for normal-size labels.

Is #28071A the same as CSS midnightblue?

No — #28071A is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#28071A Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #28071A

Not just a swatch — here's how #28071A works with other colors. Named schemes with #28071A in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Lead #28071A Secondary #7D472C Surface #EBD8C1 Accent #454F39 Anchor #5A2232

Graphite plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Warm Autumn Interior Dominant · 5 colors

Dominant #28071A Secondary #B96130 Accent #7C7541 Surface #F5EBDD Anchor #3C2922

This palette keeps Graphite as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Japanese Sand Base · 5 colors

Base #28071A Surface #F1E8DC Highlight #F7F1E7 Secondary #BCAEA0 Ink #2B2723

Graphite sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Luxury Packaging Feature · 5 colors

Feature #28071A Anchor #141210 Accent #D59B51 Secondary #31252A Surface #F3EDE3

Graphite carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #28071A Secondary #403339 Support #9C9087 Ink #17140F

Graphite is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Graphite carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #28071A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 59/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 20/100

Low

Firm and assertive — carries weight and contrast.

Depth 78/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 11/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 36/100

Low

A faint retro warmth without tipping into sepia.

Luxury 79/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 24/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 11/100

Very low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 54/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 93/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #28071A

For UI

For branding

For interior

For fashion

People also use #28071A with

Russian Violet Graphite Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 18.5:1. Use

Subtle surface Use #E8B9D4 for cards and hover fills. Tint 80

Avoid beside #27070F — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #28071A at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #28071A;
  --color-base-rgb: 40 7 26;
  --color-base-oklch: oklch(19.7% 0.061 348.4);
  --color-50: #FDF1F8;
  --color-100: #FADBED;
  --color-200: #F3BADB;
  --color-300: #E58ABF;
  --color-400: #D35FA3;
  --color-500: #B83D85;
  --color-600: #8C3568;
  --color-700: #642B4C;
  --color-800: #412033;
  --color-900: #281520;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  graphite: {
    50: '#FDF1F8',
    100: '#FADBED',
    200: '#F3BADB',
    300: '#E58ABF',
    400: '#D35FA3',
    500: '#B83D85',
    600: '#8C3568',
    700: '#642B4C',
    800: '#412033',
    900: '#281520',
  },
}

$base: #28071A;
$base-ink: #FFFFFF;
$base-50: #FDF1F8;
$base-100: #FADBED;
$base-200: #F3BADB;
$base-300: #E58ABF;
$base-400: #D35FA3;
$base-500: #B83D85;
$base-600: #8C3568;
$base-700: #642B4C;
$base-800: #412033;
$base-900: #281520;
$base-hover: #1F0615;
$base-subtle: #DE94C0;

{
    "color": {
        "base": {
            "value": "#28071A",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FDF1F8",
                "type": "color"
            },
            "100": {
                "value": "#FADBED",
                "type": "color"
            },
            "200": {
                "value": "#F3BADB",
                "type": "color"
            },
            "300": {
                "value": "#E58ABF",
                "type": "color"
            },
            "400": {
                "value": "#D35FA3",
                "type": "color"
            },
            "500": {
                "value": "#B83D85",
                "type": "color"
            },
            "600": {
                "value": "#8C3568",
                "type": "color"
            },
            "700": {
                "value": "#642B4C",
                "type": "color"
            },
            "800": {
                "value": "#412033",
                "type": "color"
            },
            "900": {
                "value": "#281520",
                "type": "color"
            }
        }
    }
}