What color is #28089D?

#28089D is a dark, vivid indigo. In RGB it is rgb(40, 8, 157), and in HSL hsl(253, 90%, 32%).

Is #28089D accessible as text?

On white, #28089D has a contrast ratio of 13.03:1 (passes WCAG AA for body text); on black it is 1.61:1 (fails). For text placed on #28089D, use white for the best readability.

What is the closest Tailwind color to #28089D?

The nearest Tailwind CSS token is indigo-800 (#372AAC).

What colors go well with #28089D?

#28089D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #7B9B08. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #28089D below.

Is #28089D good for buttons?

#28089D works well for buttons and highlights, but use white text on #28089D — black text only reaches 1.61:1, below the 4.5:1 needed for normal-size labels.

Is #28089D the same as CSS darkblue?

No — #28089D is not the CSS named color darkblue, but darkblue (#00008B) is the closest CSS named color.

#28089D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #28089D

Not just a swatch — here's how #28089D works with other colors. Named schemes with #28089D in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #28089D Anchor #141210 Accent #DC9759 Secondary #262833 Surface #F3ECE3

Zaffre carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #28089D Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DB Accent #230054

Zaffre adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Zaffre.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #28089D Secondary #515985 Support #9D9088 Ink #18140F

Zaffre is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Zaffre carrying the quiet middle.

Coastal Morning Lead · 5 colors

Lead #28089D Accent #A5C4C2 Surface #EAD5BF Secondary #9AA0A1 Anchor #21344A

Zaffre opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Sunset Warmth Glow · 5 colors

Glow #28089D Secondary #E86A72 Accent #F6924E Anchor #573B57 Surface #F7E7D7

Zaffre glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #28089D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 15/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 22/100

Low

Firm and assertive — carries weight and contrast.

Depth 71/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 17/100

Very low

Clean and current — no dusty, aged cast.

Luxury 64/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 79/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 45/100

Moderate

Workable accent with care around contrast.

Surface fit 18/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 67/100

High

Prints close, with a slight loss of vibrancy.

Pairs with #28089D

For UI

For branding

For interior

For fashion

People also use #28089D with

Sapphire Blue Mauveine Olive Drab Gainsboro Russian Violet

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 13.0:1. Use

Subtle surface Use #D0C6F3 for cards and hover fills. Tint 80

Avoid beside #59089B — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #28089D at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #28089D;
  --color-base-rgb: 40 8 157;
  --color-base-oklch: oklch(33.8% 0.205 275.5);
  --color-50: #F3F0FE;
  --color-100: #E0D8FD;
  --color-200: #C1B2FB;
  --color-300: #977EF2;
  --color-400: #6F4FE3;
  --color-500: #4E2BCA;
  --color-600: #412999;
  --color-700: #33236C;
  --color-800: #241B46;
  --color-900: #18122B;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  zaffre: {
    50: '#F3F0FE',
    100: '#E0D8FD',
    200: '#C1B2FB',
    300: '#977EF2',
    400: '#6F4FE3',
    500: '#4E2BCA',
    600: '#412999',
    700: '#33236C',
    800: '#241B46',
    900: '#18122B',
  },
}

$base: #28089D;
$base-ink: #FFFFFF;
$base-50: #F3F0FE;
$base-100: #E0D8FD;
$base-200: #C1B2FB;
$base-300: #977EF2;
$base-400: #6F4FE3;
$base-500: #4E2BCA;
$base-600: #412999;
$base-700: #33236C;
$base-800: #241B46;
$base-900: #18122B;
$base-hover: #20077C;
$base-subtle: #B7A7EF;

{
    "color": {
        "base": {
            "value": "#28089D",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F3F0FE",
                "type": "color"
            },
            "100": {
                "value": "#E0D8FD",
                "type": "color"
            },
            "200": {
                "value": "#C1B2FB",
                "type": "color"
            },
            "300": {
                "value": "#977EF2",
                "type": "color"
            },
            "400": {
                "value": "#6F4FE3",
                "type": "color"
            },
            "500": {
                "value": "#4E2BCA",
                "type": "color"
            },
            "600": {
                "value": "#412999",
                "type": "color"
            },
            "700": {
                "value": "#33236C",
                "type": "color"
            },
            "800": {
                "value": "#241B46",
                "type": "color"
            },
            "900": {
                "value": "#18122B",
                "type": "color"
            }
        }
    }
}

Palettes built on #28089D

Color Lab

Pairs with #28089D

UI roles & guardrails

In real applications

Scales

Every model

Export