What color is #280A39?

#280A39 is a very dark, vivid violet. In RGB it is rgb(40, 10, 57), and in HSL hsl(278, 70%, 13%).

Is #280A39 accessible as text?

On white, #280A39 has a contrast ratio of 17.61:1 (passes WCAG AA for body text); on black it is 1.19:1 (fails). For text placed on #280A39, use white for the best readability.

What is the closest Tailwind color to #280A39?

The nearest Tailwind CSS token is indigo-950 (#1E1A4D).

What colors go well with #280A39?

#280A39 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #1B380A. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #280A39 below.

Is #280A39 good for buttons?

#280A39 works well for buttons and highlights, but use white text on #280A39 — black text only reaches 1.19:1, below the 4.5:1 needed for normal-size labels.

Is #280A39 the same as CSS midnightblue?

No — #280A39 is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#280A39 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #280A39

Not just a swatch — here's how #280A39 works with other colors. Named schemes with #280A39 in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Lead #280A39 Secondary #7E4630 Surface #EDD8C1 Accent #355249 Anchor #592236

Deep Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Japanese Sand Base · 5 colors

Base #280A39 Surface #F1E8DC Highlight #F8F0E7 Secondary #BDADA1 Ink #2C2723

Deep Purple sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Luxury Packaging Feature · 5 colors

Feature #280A39 Anchor #141210 Accent #D99954 Secondary #2C2630 Surface #F3EDE3

Deep Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #280A39 Secondary #433A4A Support #9C9088 Ink #18140F

Deep Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Purple carrying the quiet middle.

Berry & Cream Lead · 5 colors

Lead #280A39 Surface #F5E6D7 Anchor #5C213F Accent #E5C2C7 Secondary #332B2F

Deep Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Build a working theme in the generator →

Color Lab

How #280A39 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 46/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 21/100

Low

Firm and assertive — carries weight and contrast.

Depth 77/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 39/100

Low

A faint retro warmth without tipping into sepia.

Luxury 79/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 34/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 18/100

Very low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 44/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 90/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #280A39

For UI

For branding

For interior

For fashion

People also use #280A39 with

Navy Deep Purple Sacramento Green Gainsboro Onyx

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 17.6:1. Use

Subtle surface Use #D9BCE9 for cards and hover fills. Tint 80

Avoid beside #370A38 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #280A39 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #280A39;
  --color-base-rgb: 40 10 57;
  --color-base-oklch: oklch(22.4% 0.088 310.3);
  --color-50: #F9F1FD;
  --color-100: #EFDBFA;
  --color-200: #DEBAF3;
  --color-300: #C48AE5;
  --color-400: #A85FD3;
  --color-500: #8B3DB8;
  --color-600: #6D358C;
  --color-700: #4F2B64;
  --color-800: #352041;
  --color-900: #211528;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  deep-purple: {
    50: '#F9F1FD',
    100: '#EFDBFA',
    200: '#DEBAF3',
    300: '#C48AE5',
    400: '#A85FD3',
    500: '#8B3DB8',
    600: '#6D358C',
    700: '#4F2B64',
    800: '#352041',
    900: '#211528',
  },
}

$base: #280A39;
$base-ink: #FFFFFF;
$base-50: #F9F1FD;
$base-100: #EFDBFA;
$base-200: #DEBAF3;
$base-300: #C48AE5;
$base-400: #A85FD3;
$base-500: #8B3DB8;
$base-600: #6D358C;
$base-700: #4F2B64;
$base-800: #352041;
$base-900: #211528;
$base-hover: #1F082D;
$base-subtle: #C699E0;

{
    "color": {
        "base": {
            "value": "#280A39",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F1FD",
                "type": "color"
            },
            "100": {
                "value": "#EFDBFA",
                "type": "color"
            },
            "200": {
                "value": "#DEBAF3",
                "type": "color"
            },
            "300": {
                "value": "#C48AE5",
                "type": "color"
            },
            "400": {
                "value": "#A85FD3",
                "type": "color"
            },
            "500": {
                "value": "#8B3DB8",
                "type": "color"
            },
            "600": {
                "value": "#6D358C",
                "type": "color"
            },
            "700": {
                "value": "#4F2B64",
                "type": "color"
            },
            "800": {
                "value": "#352041",
                "type": "color"
            },
            "900": {
                "value": "#211528",
                "type": "color"
            }
        }
    }
}