#280E44 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #280E44 works with other colors. Named schemes with #280E44 in its natural role, and a note on why the supporting colors balance it.
Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Russian Violet adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Russian Violet.
Russian Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.
How #280E44 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #280E44 at work across the surfaces designers actually ship.
:root {
--color-base: #280E44;
--color-base-rgb: 40 14 68;
--color-base-oklch: oklch(23.9% 0.096 301.4);
--color-50: #F7F2FD;
--color-100: #EADCF9;
--color-200: #D5BBF1;
--color-300: #B68DE2;
--color-400: #9762D0;
--color-500: #7840B5;
--color-600: #60388A;
--color-700: #472D62;
--color-800: #302140;
--color-900: #1E1628;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
russian-violet: {
50: '#F7F2FD',
100: '#EADCF9',
200: '#D5BBF1',
300: '#B68DE2',
400: '#9762D0',
500: '#7840B5',
600: '#60388A',
700: '#472D62',
800: '#302140',
900: '#1E1628',
},
}
$base: #280E44; $base-ink: #FFFFFF; $base-50: #F7F2FD; $base-100: #EADCF9; $base-200: #D5BBF1; $base-300: #B68DE2; $base-400: #9762D0; $base-500: #7840B5; $base-600: #60388A; $base-700: #472D62; $base-800: #302140; $base-900: #1E1628; $base-hover: #200B36; $base-subtle: #BE9FDF;
{
"color": {
"base": {
"value": "#280E44",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F2FD",
"type": "color"
},
"100": {
"value": "#EADCF9",
"type": "color"
},
"200": {
"value": "#D5BBF1",
"type": "color"
},
"300": {
"value": "#B68DE2",
"type": "color"
},
"400": {
"value": "#9762D0",
"type": "color"
},
"500": {
"value": "#7840B5",
"type": "color"
},
"600": {
"value": "#60388A",
"type": "color"
},
"700": {
"value": "#472D62",
"type": "color"
},
"800": {
"value": "#302140",
"type": "color"
},
"900": {
"value": "#1E1628",
"type": "color"
}
}
}
}