What color is #281995?

#281995 is a dark, vivid indigo. In RGB it is rgb(40, 25, 149), and in HSL hsl(247, 71%, 34%).

Is #281995 accessible as text?

On white, #281995 has a contrast ratio of 12.63:1 (passes WCAG AA for body text); on black it is 1.66:1 (fails). For text placed on #281995, use white for the best readability.

What is the closest Tailwind color to #281995?

The nearest Tailwind CSS token is indigo-900 (#312C85).

What colors go well with #281995?

#281995 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #869419. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #281995 below.

Is #281995 good for buttons?

#281995 works well for buttons and highlights, but use white text on #281995 — black text only reaches 1.66:1, below the 4.5:1 needed for normal-size labels.

Is #281995 the same as CSS darkblue?

No — #281995 is not the CSS named color darkblue, but darkblue (#00008B) is the closest CSS named color.

#281995 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #281995

Not just a swatch — here's how #281995 works with other colors. Named schemes with #281995 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #281995 Anchor #141210 Accent #DC9759 Secondary #262833 Surface #F3ECE3

Zaffre carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #281995 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DB Accent #220050

Zaffre adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Zaffre.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #281995 Secondary #545B83 Support #9D9088 Ink #18140F

Zaffre is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Zaffre carrying the quiet middle.

Coastal Morning Lead · 5 colors

Lead #281995 Accent #A5C4C2 Surface #EAD5BF Secondary #9AA0A1 Anchor #21344A

Zaffre opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Sunset Warmth Glow · 5 colors

Glow #281995 Secondary #E86A72 Accent #F6924E Anchor #573B57 Surface #F7E7D7

Zaffre glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #281995 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 15/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 24/100

Low

Firm and assertive — carries weight and contrast.

Depth 70/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 22/100

Low

Clean and current — no dusty, aged cast.

Luxury 65/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 72/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 50/100

Moderate

Workable accent with care around contrast.

Surface fit 18/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 70/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #281995

For UI

For branding

For interior

For fashion

People also use #281995 with

Denim Blue Rebecca Purple Olive Drab Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.6:1. Use

Subtle surface Use #D0CCEF for cards and hover fills. Tint 80

Avoid beside #511994 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #281995 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #281995;
  --color-base-rgb: 40 25 149;
  --color-base-oklch: oklch(34.1% 0.186 275.6);
  --color-50: #F3F1FD;
  --color-100: #DFDBFA;
  --color-200: #C0B9F3;
  --color-300: #948AE5;
  --color-400: #6C5ED4;
  --color-500: #4A3CB9;
  --color-600: #3F358D;
  --color-700: #312B64;
  --color-800: #231F42;
  --color-900: #171528;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  zaffre: {
    50: '#F3F1FD',
    100: '#DFDBFA',
    200: '#C0B9F3',
    300: '#948AE5',
    400: '#6C5ED4',
    500: '#4A3CB9',
    600: '#3F358D',
    700: '#312B64',
    800: '#231F42',
    900: '#171528',
  },
}

$base: #281995;
$base-ink: #FFFFFF;
$base-50: #F3F1FD;
$base-100: #DFDBFA;
$base-200: #C0B9F3;
$base-300: #948AE5;
$base-400: #6C5ED4;
$base-500: #4A3CB9;
$base-600: #3F358D;
$base-700: #312B64;
$base-800: #231F42;
$base-900: #171528;
$base-hover: #201477;
$base-subtle: #B8B1E8;

{
    "color": {
        "base": {
            "value": "#281995",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F3F1FD",
                "type": "color"
            },
            "100": {
                "value": "#DFDBFA",
                "type": "color"
            },
            "200": {
                "value": "#C0B9F3",
                "type": "color"
            },
            "300": {
                "value": "#948AE5",
                "type": "color"
            },
            "400": {
                "value": "#6C5ED4",
                "type": "color"
            },
            "500": {
                "value": "#4A3CB9",
                "type": "color"
            },
            "600": {
                "value": "#3F358D",
                "type": "color"
            },
            "700": {
                "value": "#312B64",
                "type": "color"
            },
            "800": {
                "value": "#231F42",
                "type": "color"
            },
            "900": {
                "value": "#171528",
                "type": "color"
            }
        }
    }
}

Palettes built on #281995

Color Lab

Pairs with #281995

UI roles & guardrails

In real applications

Scales

Every model

Export