Nearest named color: Medium Blue
#2828CD
#2828CD
Nearest named
Medium Blue
Family
Blue
Lightness
42.4%
Chroma
0.239
Hue angle
270.1°
Temperature
Cool
Contrast on white
9.23:1 · AAA
Contrast on black
2.01:1 · Fail
Web-safe
#3333CC
CSS oklch()
42% 0.24 270

#2828CD is a deep, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.

Palettes built on #2828CD

Not just a swatch — here's how #2828CD works with other colors. Named schemes with #2828CD in its natural role, and a note on why the supporting colors balance it.

Tech Product Signal · 5 colors

Medium Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Blue.

Coastal Morning Lead · 5 colors

Medium Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Medium Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Medium Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Blue carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Medium Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #2828CD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 12/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 24/100
Low
Firm and assertive — carries weight and contrast.
Depth 63/100
High
Deep and grounding — anchors a layout, strong dark-mode base.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 10/100
Very low
Clean and current — no dusty, aged cast.
Luxury 54/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 92/100
Very high
Bold and ownable — memorable as a primary brand color.
UI accent fit 56/100
Moderate
Workable accent with care around contrast.
Surface fit 12/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 59/100
Moderate
Prints close, with a slight loss of vibrancy.

Pairs with #2828CD

For UI
For branding
For interior
For fashion

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 9.2:1. Use
Subtle surface Use #D8D8F1 for cards and hover fills. Tint 80
Avoid beside #5F28CC — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #2828CD at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #2828CD;
  --color-base-rgb: 40 40 205;
  --color-base-oklch: oklch(42.4% 0.239 270.1);
  --color-50: #F2F2FD;
  --color-100: #DCDCF9;
  --color-200: #BBBBF1;
  --color-300: #8C8CE3;
  --color-400: #6262D0;
  --color-500: #3F3FB5;
  --color-600: #37378B;
  --color-700: #2C2C62;
  --color-800: #202041;
  --color-900: #161628;
  --color-on-base: #FFFFFF;
}