#290E79 is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It sits well as a supporting tone.
Not just a swatch — here's how #290E79 works with other colors. Named schemes with #290E79 in its natural role, and a note on why the supporting colors balance it.
Midnight Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Midnight Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Midnight Blue.
Midnight Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Midnight Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Midnight Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Midnight Blue carrying the quiet middle.
How #290E79 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #290E79 at work across the surfaces designers actually ship.
:root {
--color-base: #290E79;
--color-base-rgb: 41 14 121;
--color-base-oklch: oklch(29.8% 0.161 282.1);
--color-50: #F4F1FE;
--color-100: #E2DAFC;
--color-200: #C6B6F6;
--color-300: #9E85EB;
--color-400: #7858DA;
--color-500: #5835C0;
--color-600: #483092;
--color-700: #372867;
--color-800: #271D43;
--color-900: #191429;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
midnight-blue: {
50: '#F4F1FE',
100: '#E2DAFC',
200: '#C6B6F6',
300: '#9E85EB',
400: '#7858DA',
500: '#5835C0',
600: '#483092',
700: '#372867',
800: '#271D43',
900: '#191429',
},
}
$base: #290E79; $base-ink: #FFFFFF; $base-50: #F4F1FE; $base-100: #E2DAFC; $base-200: #C6B6F6; $base-300: #9E85EB; $base-400: #7858DA; $base-500: #5835C0; $base-600: #483092; $base-700: #372867; $base-800: #271D43; $base-900: #191429; $base-hover: #200B5F; $base-subtle: #B5A4E8;
{
"color": {
"base": {
"value": "#290E79",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F1FE",
"type": "color"
},
"100": {
"value": "#E2DAFC",
"type": "color"
},
"200": {
"value": "#C6B6F6",
"type": "color"
},
"300": {
"value": "#9E85EB",
"type": "color"
},
"400": {
"value": "#7858DA",
"type": "color"
},
"500": {
"value": "#5835C0",
"type": "color"
},
"600": {
"value": "#483092",
"type": "color"
},
"700": {
"value": "#372867",
"type": "color"
},
"800": {
"value": "#271D43",
"type": "color"
},
"900": {
"value": "#191429",
"type": "color"
}
}
}
}