#291E63 is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #291E63 works with other colors. Named schemes with #291E63 in its natural role, and a note on why the supporting colors balance it.
Midnight Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Midnight Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Midnight Blue.
Midnight Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Midnight Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Midnight Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Midnight Blue carrying the quiet middle.
How #291E63 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #291E63 at work across the surfaces designers actually ship.
:root {
--color-base: #291E63;
--color-base-rgb: 41 30 99;
--color-base-oklch: oklch(29.6% 0.116 284.0);
--color-50: #F4F3FC;
--color-100: #E3DFF6;
--color-200: #C8C1EC;
--color-300: #A195DA;
--color-400: #7C6DC5;
--color-500: #5B4CA9;
--color-600: #4B4082;
--color-700: #39325D;
--color-800: #28243D;
--color-900: #1A1726;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
midnight-blue: {
50: '#F4F3FC',
100: '#E3DFF6',
200: '#C8C1EC',
300: '#A195DA',
400: '#7C6DC5',
500: '#5B4CA9',
600: '#4B4082',
700: '#39325D',
800: '#28243D',
900: '#1A1726',
},
}
$base: #291E63; $base-ink: #FFFFFF; $base-50: #F4F3FC; $base-100: #E3DFF6; $base-200: #C8C1EC; $base-300: #A195DA; $base-400: #7C6DC5; $base-500: #5B4CA9; $base-600: #4B4082; $base-700: #39325D; $base-800: #28243D; $base-900: #1A1726; $base-hover: #21184E; $base-subtle: #B6AFDD;
{
"color": {
"base": {
"value": "#291E63",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F3FC",
"type": "color"
},
"100": {
"value": "#E3DFF6",
"type": "color"
},
"200": {
"value": "#C8C1EC",
"type": "color"
},
"300": {
"value": "#A195DA",
"type": "color"
},
"400": {
"value": "#7C6DC5",
"type": "color"
},
"500": {
"value": "#5B4CA9",
"type": "color"
},
"600": {
"value": "#4B4082",
"type": "color"
},
"700": {
"value": "#39325D",
"type": "color"
},
"800": {
"value": "#28243D",
"type": "color"
},
"900": {
"value": "#1A1726",
"type": "color"
}
}
}
}